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What is Mixpanel?

Mixpanel aims to foster innovation across various sectors. Beyond being a mere company, it provides essential services to enterprises, enabling them to leverage its engagement and analytics platform to gain insights into user interactions, conversions, retention, and engagement in real-time across web, mobile, and smart devices. This valuable data empowers businesses to enhance their products and overall operations. With a client base exceeding 26,000 companies globally, Mixpanel caters to a diverse range of industries, counting notable names like Samsung, Twitter, and BMW among its clientele. The company's headquarters are located in San Francisco, while it also maintains offices in several key cities, including New York City, Seattle, Austin, London, Paris, Barcelona, and Singapore, demonstrating its international reach and commitment to supporting innovation worldwide.

What is AppsFlyer?

AppsFlyer provides brands with the tools they need to make informed decisions for both their businesses and their customers through its sophisticated measurement, data analysis, deep linking, engagement solutions, fraud prevention, data clean room capabilities, and privacy-centric technologies. Founded on the principle that companies can enhance customer privacy while delivering outstanding experiences, AppsFlyer enables numerous creators and over 10,000 technology partners to foster stronger and more significant relationships with their customers. By leveraging these innovative solutions, brands can truly elevate their customer engagement and trust. For further information, check out appsflyer.com.

Media

Media

Integrations Supported

AccessOwl
B2Metric
Blotout
Boltic
Facebook
Freshpaint
Hevo
Improvado
Insider One
Meltano
MineOS
Mozart Data
NextDNS
RevenueCat
RudderStack
Scispot
Shift
Singer
Sourcetable
Sprinkle

Integrations Supported

AccessOwl
B2Metric
Blotout
Boltic
Facebook
Freshpaint
Hevo
Improvado
Insider One
Meltano
MineOS
Mozart Data
NextDNS
RevenueCat
RudderStack
Scispot
Shift
Singer
Sourcetable
Sprinkle

API Availability

API Availability

Pricing Information

$89 per month
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Mixpanel

Date Founded

2009

Company Location

United States

Company Website

mixpanel.com

Company Facts

Organization Name

AppsFlyer

Date Founded

2011

Company Location

United States

Company Website

www.appsflyer.com

Categories and Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Test Scheduling
Visual Editor

Conversion Tracking

Not specified

Customer Engagement

Analytics
Churn Management
Communication Management
Community Management
Feedback Collection
Video Content

Customer Journey Mapping Tools

Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics

Customer Retention

Not specified

Data Analysis

Data Visualization
High Volume Processing
Predictive Analytics

Digital Analytics

Not specified

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Machine Learning

ML Algorithm Library
Model Training
Predictive Modeling
Statistical / Mathematical Tools
Visualization

Marketing Analytics

A/B Testing
Campaign Management
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
Website Analytics

Mobile App Analytics

A/B Testing
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking

Predictive Analytics

AI / Machine Learning

Product Analytics

Not specified

Product Management

Collaboration
Idea Management
Milestone Tracking
Prioritization
Product Roadmapping
Resource Management

Web Analytics

Goal Tracking
User Interaction Tracking

Website Optimization Tools

Performance Metrics
Problem Area Alerts

Categories and Features

Campaign Management

Not specified

Conversion Tracking

Not specified

Data Clean Room

Not specified

Data Collaboration

Not specified

Marketing Attribution

Not specified

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Retention Tracking
Revenue Tracking
Uninstall Tracking

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CloudStuff Technology Pvt Ltd