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What is Muli?

Muli is a specialized email automation platform built to enhance customer communication for businesses that rely on Stripe for payments and subscription management. The platform connects directly to a Stripe account and automatically sends personalized emails whenever specific events occur within the billing system. These events can include subscription cancellations, payment confirmations, invoice updates, and charge failures, ensuring customers receive timely and relevant notifications. Instead of manually monitoring Stripe dashboards and sending follow-up messages, Muli instantly triggers automated emails within seconds of the event. This automation helps businesses respond to important customer actions quickly and consistently. Muli includes an intuitive drag-and-drop email builder that allows users to design visually appealing messages without any coding knowledge. Businesses can customize templates with their own branding elements such as logos, colors, fonts, and messaging style. The platform also supports personalized content using real customer data from Stripe, making emails feel more tailored and professional. With live preview and test email functionality, users can verify exactly how messages will appear before activating automation. Muli also provides delivery analytics that track engagement, clicks, and message performance. These insights help businesses refine their communication strategies and optimize email campaigns over time. By automating important billing-related emails and reducing manual tasks, Muli enables companies to improve customer experience, reduce churn, and maintain consistent communication with their subscribers.

What is Butter?

Butter is revolutionizing the payment recovery process for direct-to-consumer and SaaS subscription brands by swiftly and effectively addressing failed payments and subscriber retention, resulting in over 5% growth in annual recurring revenue. This innovative approach not only enhances customer satisfaction but also strengthens brand loyalty in an increasingly competitive market.

Media

No images available

Media

Integrations Supported

Stripe
Braintree
Recharge

Integrations Supported

Stripe
Braintree
Recharge

API Availability

Has API

API Availability

Has API

Pricing Information

$0
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Muli

Date Founded

2025

Company Location

Netherlands

Company Website

www.muli.email/

Company Facts

Organization Name

Butter Payments

Date Founded

2020

Company Location

United States

Company Website

www.butterpayments.com

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Categories and Features

Billing and Invoicing

Billing Portal
Contact Database
Contingency Billing
Customer Portal
Customizable Invoices
Dunning Management
Hourly Billing
Invoice History
Mobile Payments
Multi-Currency
Online Invoicing
Online Payments
Payment Processing
Project Billing
Recurring/Subscription Billing
Service Ticket Billing
Tax Calculator

Customer Success

Account Alerts
Account Management
Communication Management
Customer Engagement
Customer Lifecycle Management
Health Score
Onboarding
Revenue Management
Usage Tracking / Analytics
Win / Loss Analysis

Payment Processing

ACH Check Transactions
Bitcoin Compatible
Debit Card Support
Gift Card Management
Mobile Payments
Online Payments
POS Transactions
Receipt Printing
Recurring Billing
Signature Capture

Recurring Billing

Customer Portal
Deferred Billing
Discount Management
Dunning Management
Invoice History
Multi-Currency
Multi-Period Recurring Billing
Payment Processing
Recurring Donations
Subscription Billing

Subscription Management

Cancellation Management
Discount / Coupon Management
Dunning Management
Enrollment Management
Product Catalog
Recurring Billing
Revenue Recognition
Revenue Recovery Tools
Self Service Portal
Subscription Plan Management
Tax Management
Trial Management
Usage Tracking/Analytics

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