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What is Nielsen Sports?

At Nielsen Sports, we are dedicated to monitoring performance, which is at the core of our mission. Our comprehensive approach to sponsorship media evaluation utilizes vast amounts of data and insights to maximize opportunities and yield better returns on investment for both rights holders and brands. By combining expert human analysis with extensive data resources and state-of-the-art AI technologies, we can accurately determine the fair market value of sports sponsorships. Our leading-edge research reveals insights that foster more strategic business decisions aligned with your unique challenges. We delve into the interests of sports fans, examining their media consumption patterns, brand preferences, and buying behaviors to demonstrate how these factors impact sponsorship decisions. For more than thirty years, Nielsen has set the standard for gauging brand visibility across diverse media channels, encompassing traditional, on-demand, and social media platforms. Whether interacting with fans in stadiums or working alongside broadcast professionals, our expertise and objectivity enable us to effectively assess the fair market value of sponsorships within the sports sector. Our dedication to continuous innovation guarantees that we remain responsive and provide meaningful insights in a constantly changing market landscape. As we look to the future, our aim is to further enhance our methodologies to stay ahead of emerging trends.

What is GlobalData?

We systematically collect and analyze data to create comprehensive, reliable, and detailed insights on a global scale. Our strategy leverages the collective expertise of our in-house research analysts, consultants, and data scientists, as well as input from thousands of external industry specialists. By employing powerful analytics, customizable workflow tools, and tailored solutions that cater to your unique requirements, we assist you in boosting both efficiency and productivity. Experience the advantages of our intelligence services with free access to selected data highlights, insights, and analyses. Our sector reports cover a wide array of crucial markets within the Aerospace, Defense, and Security industries, featuring ten-year projections for unit deliveries and programs across diverse segments. Moreover, we offer an extensive global payments database that includes 2 million data points, detailing the volume and value of transactions sorted by payment type. This vast resource is specifically crafted to facilitate informed decision-making and strategic planning for your organization, ensuring you stay ahead in a competitive landscape. As a result, you can leverage these insights to navigate challenges and seize opportunities more effectively.

Media

Media

Integrations Supported

Telestream Vantage

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Nielsen Sports

Company Website

nielsensports.com

Company Facts

Organization Name

GlobalData

Date Founded

2016

Company Location

United Kingdom

Company Website

www.globaldata.com

Categories and Features

Sponsorship Analytics

Not specified

Categories and Features

Market Intelligence

Not specified

Sponsorship Analytics

Not specified

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