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What is Omnisend?

Email & SMS marketing so good, it's boring. Trusted by 150,000+ ecommerce brands, Omnisend automates your marketing across the whole customer journey — the right message, to the right audience, at the right time. Grow subscriber lists with landing pages and popups. Send campaigns from 250+ ready-made templates, or let Omnisend AI write the copy. Convert with pre-built automations for welcome, cart abandonment, browse abandonment, and birthdays. Integrates in one click with Shopify, BigCommerce, WooCommerce, Wix, and more. Omnisend reaches your audience across channels inside the same automation workflow: email, SMS, and web push, rather than three separate tools and three separate bills. Sync segments to Google and Facebook for retargeting. And with Omnisend MCP, your ChatGPT or Claude connects straight to your account, so performance checks, segment suggestions, and campaign drafts happen in one conversation. Same power, smaller bill. Merchants make an average of $79 for every $1 they spend.* Switching? We move every list, flow, and template in five days, free. Support is live chat and email, 24/7 in six languages, on every plan including free.

What is MailCharts?

MailCharts empowers email marketers to create innovative campaigns, optimize essential lifecycle journeys, and take charge during strategic discussions. Utilize our extensive data to sharpen your email marketing approach, evaluate the campaigns of competitors and industry peers, and discover valuable e-commerce insights and trends that are pertinent to various brands and sectors. Delve into a collection of elegantly designed email examples from our vast index to kickstart the development of your next campaign. By automatically triggering, collecting, and organizing thousands of email automations, MailCharts helps you free up your time and focus on what truly matters. We have categorized companies to offer you a clearer understanding of the data and trends shaping the e-commerce environment. It is common in e-commerce email marketing for teams to be quite small, and in some instances, you may even find yourself as the only member of your department. Leveraging these tools can dramatically boost your productivity and effectiveness, making your journey through the intricate realm of email marketing much smoother and more rewarding. As you adapt and grow in this field, the right resources can be the difference between success and stagnation.

Media

Media

Integrations Supported

AppointmentCore
Churned
Daasity
Integrately
Integry
Jellyreach
Junip
KonnectzIT
Lyro
Opinew
ParcelWILL
Quickwork
Rekomi
Scispot
StarfishETL
Tall Bob
UpPromote
Uplup
Wisepops
Zapier

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

$16.00/month
Omnisend offers three plans: Free, Standard, and Pro.

Free: 250 contacts, 500 emails and 500 web push notifications per month. Includes pre-built ecommerce workflows, segmentation with the AI segment builder, A/B testing, popups, landing pages, and 24/7 support.

Standard, from $16/month: Everything in Free, plus email volume at 12× your list size, unlimited web push, custom workflows, dynamic content blocks, Forms AI Assistant, and the option to remove Omnisend branding.

Pro, from $59/month: Everything in Standard, plus unlimited emails, SMS and MMS campaigns and automation, personalized product recommendations, and advanced reporting.

A dedicated Account Expert is available from $400/month on any paid plan.

*Average return of $79 per $1 spent is based on Omnisend internal analysis of paid-plan merchants, 2025. Results vary.
Free Version

Pricing Information

$149 per month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Omnisend

Date Founded

2014

Company Location

United Kingdom

Company Website

www.omnisend.com

Company Facts

Organization Name

Validity

Date Founded

2018

Company Location

United States

Company Website

www.mailcharts.com

Categories and Features

Bulk Email

Not specified

Bulk SMS

Not specified

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Email Marketing
Email Personalization
Push Notifications
Retargeting
SMS Marketing
Segmentation
Signup Forms & Popups
Triggered Emails
Website Visitor Tracking

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Newsletter

Not specified

Email Template Design

A/B Testing
Code From Scratch
Drag & Drop Editing
Image Library
Import HTML Code
Mobile-Friendly / Responsive
Premade Templates
Reporting / Analytics
Text Editor
Theme Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Segmentation
Website Visitor Tracking

SMS Marketing

Not specified

Categories and Features

eCommerce Marketing

Not specified

Email Deliverability

Not specified

Email Marketing

Not specified

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