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What is Opti-Behavior?

Opti-Behavior is a self-hosted behavior analytics and conversion rate optimization (CRO) plugin for WordPress and WooCommerce. It is a privacy-first alternative to Hotjar, Microsoft Clarity, Crazy Egg, Lucky Orange and Mouseflow. All visitor data is stored in your own WordPress database. No third-party servers, no external processor, no data sharing. You remain the sole data controller under GDPR, and no processing agreement with an analytics vendor is required. Modules: click and scroll heatmaps, session recordings, conversion funnels, A/B testing, form analytics, user journey mapping, JavaScript error and performance tracking, real-time dashboard, and Smart Insights - a deterministic scoring engine that ranks findings by traffic reach, severity and opportunity, then recommends the next action. Compatible with any WordPress theme, page builder (Elementor, Divi, Gutenberg) and caching plugin (WP Rocket, LiteSpeed, W3 Total Cache). Free version on WordPress.org; Pro from EUR 89/year.

What is Integration for Airtable?

The Airtable Integration plugin is a WordPress tool that streamlines the movement of data between a WordPress website and Airtable. It allows users to transfer submissions from various supported form plugins, including WPForms, Gravity Forms, Contact Form 7, Ninja Forms, Fluent Forms, Formidable Forms, and Elementor Pro Forms, directly into specific Airtable bases and tables via customizable field mappings. Additionally, the plugin provides the ability to import Airtable records into WordPress, enabling the creation of posts, pages, users, categories, and tags, while offering filtering options based on views or formulas. Users can also re-import records to refresh existing WordPress content, with the added benefit of monitoring synchronization results through a Sync History feature. For secure data exchanges, the plugin supports connections through Airtable OAuth or personal access tokens. The free version permits one form connection and limits users to 300 synced submissions and 300 imported records each month. In contrast, the Pro plan, available for $99 annually, enhances the plugin's functionality by allowing unlimited sync volume, compatibility with custom post types, support for ACF and media files, and the option to schedule syncs every 15 minutes. These comprehensive features empower users to effectively control their data exchange process between WordPress and Airtable, ensuring a seamless integration experience. Overall, this plugin serves as a powerful tool for users looking to optimize their data management workflows.

Media

Media

No images available

Integrations Supported

Contact Form 7
Elementor
Gravity Forms
Ninja Forms
WPForms
Astra
Autoptimize
Beaver Builder
Divi
Forminator
Hummingbird
Jetpack for Wordpress
Oxygen
W3 Total Cache
WP Rocket
WPBakery
WooCommerce
WordPress

Integrations Supported

Contact Form 7
Elementor
Gravity Forms
Ninja Forms
WPForms
Airtable
WP Fluent Forms

API Availability

API Availability

Pricing Information

$0
Free version available in the official WordPress plugin directory: real-time analytics, click and scroll heatmaps, conversion funnels and A/B testing.

Pro EUR 89/year: adds session recordings, form analytics, user journeys, error and performance tracking.

Business EUR 179/year: multi-site licence.

Agency EUR 299/year: white-label client reports and agency dashboard.

All tiers are fully self-hosted. Visitor data is stored in your own database and never sent to a third party.
Free Version
Free Trial Offered?

Pricing Information

$0
The free plan includes 1 form connection, up to 300 synced submissions per month, and up to 300 imported records per month. Pro is $99 per year and includes unlimited volume, custom post types, ACF and media support, and scheduled syncs at 15-minute intervals.
Free Version

Supported Platforms

SaaS

Supported Platforms

Not specified

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

OptiUser

Date Founded

2026

Company Location

France

Company Website

optiuser.com

Company Facts

Organization Name

RippleStep

Date Founded

2025

Company Location

India

Company Website

ripplestep.com/wordpress-airtable/

Categories and Features

Heatmap

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
For Sales
Website Analytics

Session Replay

Eye Tracking
Form Analytics
Heatmaps
Mouse Tracking
Optimization Tools
Session Recording
Surveys
User Experience Analysis
User Feedback
Visitor Segmentation

Categories and Features

Data Integration

Not specified

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