Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • DinMo Reviews & Ratings
    6 Ratings
    Company Website
  • Admiral Reviews & Ratings
    34 Ratings
    Company Website
  • D&B Connect Reviews & Ratings
    169 Ratings
    Company Website
  • Uptime.com Reviews & Ratings
    274 Ratings
    Company Website
  • Collect! Reviews & Ratings
    76 Ratings
    Company Website
  • Riddle Quiz Maker Reviews & Ratings
    95 Ratings
    Company Website
  • Ganttic Reviews & Ratings
    240 Ratings
    Company Website
  • AmpiFire Reviews & Ratings
    22 Ratings
    Company Website
  • Trumba Reviews & Ratings
    35 Ratings
    Company Website
  • Kochava Reviews & Ratings
    171 Ratings
    Company Website

What is Oracle Audience Segmentation?

Boost the impact of your marketing campaigns by utilizing enriched third-party data to effortlessly establish audience segments. With Oracle Audience Segmentation, you gain insights through customer analytics that enhance your ability to forecast and evaluate campaign effectiveness. The platform allows for seamless navigation of customer data, eliminating the need for SQL, thanks to user-friendly drag-and-drop tools that streamline the segment creation process and include vital information for personalizing communications. By leveraging aggregated customer insights, you can easily tailor your marketing strategies, enabling you to filter and identify your top 15% of buyers or target those who are least engaged on your website. This efficient methodology not only conserves time but also elevates the accuracy of your targeting efforts. You can swiftly assess audience sizes without the frustration of prolonged query wait times. Additionally, waterfall segmentation empowers you to build and prioritize segments within your audience, ensuring that customers receive content that is both relevant and aligned with your objectives. Furthermore, when distributing the audience to external platforms like Responsys Campaign Management, this segment data is automatically integrated, thereby enhancing the reach and effectiveness of your campaigns. These advanced features allow you to fully harness the capabilities of your marketing initiatives, ultimately driving superior results and elevating your brand's presence in the market. This comprehensive approach guarantees a more strategic and informed marketing effort, setting you up for sustained success.

What is Infer?

Infer is a software-as-a-service platform that harnesses artificial intelligence, seamlessly connecting with a range of MarTech solutions to provide sophisticated predictive lead and account scoring, along with the management of highly detailed profiles. By accurately identifying the most promising leads, businesses can develop highly targeted segments and personalize their outreach efforts on a grand scale, resulting in a notable increase in conversion rates. The platform features advanced predictive lead scoring and profile management tools tailored to enhance and optimize sales and marketing operations. It enables the real-time assessment of large quantities of incoming leads, contacts, and accounts, which ultimately boosts return on investment by refining marketing qualified leads and steering sales focus toward those with the greatest revenue potential. Additionally, Infer supports fair and effective lead distribution among sales teams and assesses campaign performance by market segment, fostering ongoing enhancements in targeting and segmentation tactics. As organizations leverage these robust capabilities, they can ensure not only the identification of high-value prospects but also the efficient maximization of their outreach strategies, which is critical in today’s competitive landscape. This comprehensive approach empowers businesses to stay ahead of the curve in attracting and retaining customers.

Media

Media

Integrations Supported

Accenture Cloud Trade Promotion Management
Argent
Decimal
Deloitte Compliance Suite
EVOSYS TELEMATICS
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Kinetica
Marketo
Oracle Advertising
Oracle BlueKai
Oracle Fusion Cloud EPM
Oracle Infinity
Oracle Marketing
Oracle Responsys
Soveren
WordPress

Integrations Supported

Accenture Cloud Trade Promotion Management
Argent
Decimal
Deloitte Compliance Suite
EVOSYS TELEMATICS
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Kinetica
Marketo
Oracle Advertising
Oracle BlueKai
Oracle Fusion Cloud EPM
Oracle Infinity
Oracle Marketing
Oracle Responsys
Soveren
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Oracle

Date Founded

1977

Company Location

United States

Company Website

www.oracle.com/cx/marketing/audience-segmentation/

Company Facts

Organization Name

IgniteTech

Company Location

United States

Company Website

ignitetech.com/softwarelibrary/infer

Categories and Features

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Categories and Features

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Sales Tracking

Activity Dashboard
Alerts / Notifications
Appointment Scheduling
Call Logging
Comments / Notes
Custom Reports
Document Management
Email Templates
Interaction Tracking
Lead Management
Lead Scoring
Pipeline Management
Reporting / Analytics
Task Management

Popular Alternatives

Popular Alternatives

HubSpot CRM Reviews & Ratings

HubSpot CRM

HubSpot
campaignViz Reviews & Ratings

campaignViz

VizExplorer