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What is Oracle Marketing?

Elevate your business growth and strengthen brand loyalty through Oracle CX Marketing, an all-encompassing set of digital marketing solutions within Oracle Cloud CX tailored for both B2B and B2C marketers. This powerful platform enables users to harness real-time data and customer insights to create customized experiences. By unifying customer interactions, purchases, and demographic data across diverse areas such as marketing, sales, service, and administrative functions, businesses can curate outstanding experiences for each customer. Collect data from various channels, apply intelligence on a large scale, and leverage insights to deliver personalized engagements at pivotal moments. This method empowers marketers to combine their intuition and creativity to craft captivating campaigns and memorable experiences for consumers. Concentrate on high-value clientele, refine lead generation processes, boost customer loyalty and growth, and ensure consistent, tailored communication across all platforms and geographical areas. In doing so, this comprehensive strategy not only enhances brand engagement but also prepares your business for lasting success in an increasingly competitive environment, ultimately ensuring relevance and adaptability in the ever-evolving market landscape.

What is FLYDE?

FLYDE is recognized as the leading AI-driven platform that enhances revenue and profitability by simplifying customer data management for various brands and retailers. By consolidating all data sources, it offers an all-encompassing and real-time 360º view of the customer base, resulting in actionable insights that drive business decisions. The platform employs proprietary AI/ML-based predictive models that can remarkably increase customer retention and Customer Lifetime Value (CLTV) by 20%, enhance lead-to-sales conversion rates, and boost profits and Return on Advertising Spend (ROAS) by an astonishing 43%. Among its core features are 360º customer profiles, predictive behavioral modeling, and sophisticated segmentation, all aimed at optimizing each stage of the customer journey. With a robust legacy of over 15 years, FLYDE integrates advanced technology into a unified platform, allowing businesses to seamlessly connect and utilize both online and offline data. This approach not only minimizes churn and improves customer retention but also lays the groundwork for customized marketing strategies. By prioritizing the distinct needs of individual customers, FLYDE enables brands to execute more impactful and relevant marketing campaigns, ultimately fostering deeper customer engagement. As a result, businesses can achieve higher levels of satisfaction and loyalty in their customer relationships.

Media

Media

Integrations Supported

Attend
Callwise
CrowdTwist
GaggleAMP
Marcom Robot Data Enrichment Engine
Oracle Cloud CX
Oracle Digital Assistant
Oracle Infinity
Oracle Maxymiser
Oracle Partner Relationship Management
Oracle Service
Oracle Unity Customer Data Platform
SSIS Integration Toolkit

Integrations Supported

Brevo
Facebook
Google Cloud Platform
HubSpot Customer Platform
Mailchimp
PrestaShop
SAP Commerce Cloud

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Oracle

Date Founded

1977

Company Location

United States

Company Website

www.oracle.com

Company Facts

Organization Name

FLYDE

Date Founded

2021

Company Location

Spain

Company Website

www.flyde.io

Categories and Features

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Website Visitor Tracking

Personalization

Not specified

RFM Analysis

Not specified

Session Replay

Not specified

Categories and Features

eCommerce Analytics

Not specified

RFM Analysis

Not specified

Popular Alternatives

Popular Alternatives

Segment Reviews & Ratings

Segment

Twilio
Segment Reviews & Ratings

Segment

Twilio