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What is Particular Audience?

Transform your retail approach through sophisticated merchandising and customized product listings that align perfectly with the specific needs of your business. In the sphere of artificial intelligence, having access to data is crucial, and we distinguish ourselves as the only provider that harnesses extensive online retail insights. It's vital to keep in mind that you have various choices at your disposal. By helping customers find exactly what they are looking for, we can successfully deter them from exploring alternative options. Our cutting-edge technology features an unmatched understanding of online products, meticulously analyzing over 100 million items by considering aspects such as consumer behavior, attribute correlations, and visual features. With our scalable, data-driven solutions, you can improve every product listing on your platform, ensuring a personalized and customized experience. Our premier search and discovery tools integrate computer vision technology, natural language processing, and similar item filtering to enhance the customer journey. Furthermore, we also support your suppliers by connecting them with high-intent shoppers directly on your website, maximizing engagement. You can seamlessly integrate our services with a straightforward line of code, setting the stage for your retail growth. Embrace the future of retail by utilizing tools that are crafted to boost customer satisfaction while simultaneously fostering supplier relationships, ensuring a win-win scenario for all stakeholders involved.

What is Maropost Merchandising Cloud?

Maropost Merchandising Cloud is an AI-driven ecommerce search and merchandising solution built to improve how shoppers discover products and navigate online catalogs. The platform combines intelligent site search, automated category merchandising, personalized recommendations, and manual merchandising controls within one environment. Its search technology uses shopper behavior, natural language understanding, spelling tolerance, autocomplete, synonyms, and intent-aware ranking to surface relevant results beyond exact keyword matching. This allows shoppers to find products even when they use misspelled terms, vague descriptions, or everyday language that differs from catalog wording. Smart Collections automatically organize category pages using signals such as popularity, inventory, product margin, and historical performance. Merchandising teams can retain direct control by boosting, burying, excluding, or pinning products whenever business priorities need to override automated rankings. Campaign scheduling allows those rules to begin and end automatically for launches, promotions, clearance events, and other merchandising periods. Product recommendation tools use real shopper behavior to generate options such as recently viewed products, bought-together items, trending products, popular items, and personalized suggestions. Recommendations can be placed across home pages, product pages, carts, and category pages, with preview functionality available before publishing changes. Additional controls let merchants manage out-of-stock visibility, remove products from search or autocomplete, and redirect non-product queries without requiring custom development. Maropost Merchandising Cloud integrates with Shopify, BigCommerce, Neto, and Norce to keep merchandising, search, and collection data synchronized with the retailer’s existing storefront.

Media

Media

Integrations Supported

Integrations Supported

Appbrew
Canopy
Maropost Marketing Cloud
Shopify
Stamped
Yotpo
stockinstore

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

$149.00/month
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Particular Audience

Company Location

United States

Company Website

particularaudience.com

Company Facts

Organization Name

Maropost

Date Founded

2011

Company Location

Canada

Company Website

maropost.com/products/merchandising-cloud

Categories and Features

Categories and Features

eCommerce Search

Not specified

Personalization

Behavioral Targeting
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Upsell & Cross-Sell

Not specified

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