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What is Poplar?

Meet Poplar, an innovative programmatic platform designed to utilize API capabilities, enabling brands to quickly and easily create personalized direct mail campaigns within minutes. With an intuitive interface, users can effortlessly set up and initiate both one-time and recurring campaigns while integrating smoothly with leading marketing automation solutions, e-commerce systems, and cloud services. Enhance your mailings by using dynamic HTML templates that provide customized imagery and text tailored for each individual recipient. Reach out to customers who have left items in their shopping carts through strategically targeted direct mail, and effortlessly upload custom mailing lists that create opportunities for cross-selling and trigger responses from existing clients, all while selecting from a range of postage options, delivery speeds, and scheduling preferences. Whether your goal is to send out a single piece or a million, you can take advantage of competitive rates per piece without any unexpected SaaS or subscription fees. Our platform also features comprehensive multivariate testing capabilities, allowing marketers to analyze and improve various aspects of their campaigns across different channels, ensuring optimal impact and engagement. By leveraging these sophisticated tools, brands can dramatically enhance their marketing efforts and realize remarkable outcomes, ultimately leading to greater customer satisfaction and loyalty.

What is Carts Guru?

Comprehensive multichannel marketing automation software tailored for e-commerce businesses. This sophisticated marketing automation tool is crafted specifically for online retailers, allowing you to swiftly convert sales and pursue leads effectively. Utilize SMS, email, and Facebook Messenger in harmony to develop an integrated marketing strategy. Carts Guru provides ready-made campaigns that cater to the most prevalent e-commerce scenarios. With abandoned cart campaigns, you can automatically re-engage visitors who leave items in their carts without completing their purchase. Customer win-back campaigns serve as a gentle reminder to your clients about the appeal of your products, enticing them back to your online shop. Post-purchase campaigns enable you to upsell to existing customers by suggesting the most relevant products at optimal times. Promotional campaigns are an effective method for engaging customers through seasonal promotions, new product introductions, or exclusive discount codes, ultimately fostering long-term loyalty to your business. By leveraging these strategies, you position your e-commerce brand for sustained success and growth in a competitive marketplace.

Media

Media

Integrations Supported

Shopify
ActiveCampaign
Automate.io
Customer.io
Drip
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Iterable
Leanplum
Magento
Mixpanel
Ortto
Rejoiner
Sailthru
WooCommerce
WordPress
Wufoo

Integrations Supported

Shopify
ActiveCampaign
Automate.io
Customer.io
Drip
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Iterable
Leanplum
Magento
Mixpanel
Ortto
Rejoiner
Sailthru
WooCommerce
WordPress
Wufoo

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

FREE
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Share Local Media

Date Founded

2016

Company Location

United States

Company Website

heypoplar.com

Company Facts

Organization Name

Carts Guru

Date Founded

2017

Company Location

Spain

Company Website

carts.guru/en/

Categories and Features

Direct Mail Automation

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

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