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What is RFMcube?

RFMcube acts as a powerful tool for ecommerce companies, facilitating instantaneous customer segmentation through the application of RFM analysis. By integrating RFMcube with your ecommerce infrastructure, you can synchronize sales data and identify key customer segments to enhance your marketing strategies. The platform allows for seamless filtering of all transaction data, classifying customers according to their purchasing behaviors. This precise level of segmentation provides in-depth understanding of customer actions, ensuring that the information stays updated and aligned. Additionally, RFMcube permits refinement of these segments using extra parameters such as product types, brand affiliations, loyalty points, and geographic distribution. Its user-friendly interface makes it easy to connect with popular ecommerce platforms like Magento, Prestashop, Woocommerce, and Shopify, enabling quick access to diverse data sources. In the end, RFMcube empowers businesses with the necessary insights to customize their marketing initiatives efficiently and significantly enhance customer engagement, ultimately driving better sales outcomes. By leveraging such detailed analytics, companies can foster stronger relationships with their customers.

What is Heyloyalty?

Heyloyalty is a Danish cloud-based marketing automation tool designed specifically for e-commerce, enabling businesses to convert customer interactions into personalized multichannel marketing efforts. The platform allows for smooth integration with your store's product feed and transaction information, making it easy to create diverse marketing materials such as emails, SMS messages, web-push notifications, social media ads, pop-ups, landing pages, and on-site messaging through an intuitive drag-and-drop interface and flow builder. Users can segment their audiences effectively based on browsing behaviors and purchase histories, set up both prebuilt and custom triggers, and conveniently incorporate products into their communications with a single click. With its two-way integration with popular platforms like Shopify and Magento, Heyloyalty ensures real-time list updates while maintaining compliance with GDPR regulations for data protection. Moreover, the platform features integrated analytics that allow users to monitor revenue generated from each campaign, evaluate customer lifetime value, and track engagement metrics, alongside offering templates and content widgets to ensure brand consistency across various channels. The capability to automate campaigns in response to customer actions further amplifies its potential as a powerful asset for boosting marketing efficiency and impact. All these features contribute to an enhanced marketing strategy that can adapt to the ever-changing landscape of e-commerce.

Media

Media

Integrations Supported

Magento
Shopify
ActiveCampaign
Brevo
Clerk.io
DanDomain
Facebook
Hello Retail
Klaviyo
MailUp
Mailchimp
NaviPartner
Playable
PrestaShop
Shopware
Sleeknote
SmartWeb
WakeupData
WooCommerce
Zapier

Integrations Supported

Magento
Shopify
ActiveCampaign
Brevo
Clerk.io
DanDomain
Facebook
Hello Retail
Klaviyo
MailUp
Mailchimp
NaviPartner
Playable
PrestaShop
Shopware
Sleeknote
SmartWeb
WakeupData
WooCommerce
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

€10 per month
Free Trial Offered?
Free Version

Pricing Information

$170 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

RFMcube

Company Location

Italy

Company Website

rfmcube.com

Company Facts

Organization Name

Heyloyalty

Date Founded

2008

Company Location

Denmark

Company Website

heyloyalty.com

Categories and Features

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

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Segment Reviews & Ratings

Segment

Twilio