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What is ROI Hunter?

ROI Hunter empowers e-commerce companies to increase their profitability through advanced technology and expert support, enabling them to attain a favorable return on investment right from the start of their partnership. Our innovative Product Marketing Platform (PMP) integrates product, campaign, and various first-party data, offering marketers valuable insights into the effectiveness of their campaigns across multiple channels while providing essential context regarding the products being promoted or those that have potential. This platform is capable of tracking Google Shopping Trends, product margins, and return rates, as well as identifying new products and deadstock, thereby delivering comprehensive product-level analytics. Additionally, it optimizes Facebook algorithms to yield significant results, which contributes to a scalable positive ROI from advertising expenditures. By bridging the gap between marketing and merchandising, we assist Category Managers in comprehending the advertising performance and expenditure associated with each product, while also automatically suggesting the most advantageous products for promotion. Ultimately, collaborating with global brands can further enhance your potential for achieving a positive ROI.

What is CAKE?

Effective oversight of performance marketing in real-time is crucial. With CAKE's robust performance-marketing software, you gain visibility into your marketing initiatives and are equipped to make informed decisions that enhance your strategy. By accurately managing and evaluating partner performance, you can significantly improve your profit margins. Furthermore, the capability to gather, verify, and distribute leads instantaneously helps in maximizing profitability. The multitouch attribution feature enables you to assess the effectiveness of various channels and fine-tune your Return on Ad Spend (ROAS). Additionally, CAKE's Affiliate Marketing Solutions provide essential tools for the efficient management and analysis of your partner marketing program, ensuring you can boost performance and attract high-value partners. Meanwhile, CAKE's Lead Generation Solution efficiently captures and authenticates leads in real-time, while also measuring closed-loop performance to optimize your acquisition strategies for the best possible results. This comprehensive approach allows marketers to stay ahead in a competitive landscape.

Media

Media

Integrations Supported

Agile CRM
Facebook
HubSpot Customer Platform
Magento
Shopify
Sugar Connect
Zoho Analytics

Integrations Supported

7shifts
Adsterra
CAKE Guest Manager
IPQualityScore
Invoca
Publisher Discovery
QuickBooks Online
TUNE
Tipalti
Trackonomics
TrakAff

API Availability

Has API

API Availability

Pricing Information

Our pricing is based on a number of factors, including ad spend budgets, desired service level, number of integrations and direct strategy consultations.

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

ROI Hunter

Date Founded

2014

Company Location

Czech Republic

Company Website

www.roihunter.com

Company Facts

Organization Name

CAKE

Date Founded

2010

Company Location

United States

Company Website

www.getcake.com

Categories and Features

Campaign Management

Multi-Campaign

Category Management

Not specified

Performance Marketing

Not specified

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Reporting / Analytics
Retargeting

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi-Language

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Lead Capture

Dashboard
Lead Distribution

Lead Generation

Lead Capture
Lead Database Integration

Lead Management

Campaign Management
Lead Capture
Source Tracking

Marketing Attribution

Attribution Modeling
Conversion Tracking
Cross-Channel Attribution
Multi-Touch Attribution
ROI Tracking

Performance Marketing

Not specified

Referral

Affiliate Marketing
Campaign Management
Contact Management
Lead Engagement
Referral Tracking
Rewards Management

Web Analytics

Campaign Management
Conversion Tracking
Goal Tracking
Keyword Tracking
Multiple Site Management
Referral Source Tracking
Site Search Tracking
User Interaction Tracking

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