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What is Retail Merchandising Mobile App?

The Retail Merchandising Mobile Application enhances collaboration between brand representatives and retail teams in executing marketing strategies within stores. Managers can utilize a centralized portal to establish campaigns, generate store lists, and create point-of-sale materials (POSM), as well as offer guidance for execution and set criteria for audits; all these functions are made available through the mobile app. Field staff are instructed to follow designated workflows at store locations, where they can capture and submit photographic proof of product placement, while also recording any issues like store closures or renovations. The tasks submitted undergo a tiered review process—L1, L2, and L3—ensuring discrepancies are monitored and compliance is evaluated. Detailed dashboards offer insights into the reach of campaigns, execution status, performance of individual outlets, and overall visibility metrics. The application is built to support offline functionality in the field and permits customizable workflows for campaigns and audits. Primarily targeting fast-moving consumer goods (FMCG) and consumer packaged goods (CPG) brands, it also serves sectors such as beverages, consumer electronics, personal care, automotive, and retail chains, thereby improving merchandising effectiveness across numerous store locations. By fostering a systematic approach to in-store execution, the platform not only streamlines operations but also enhances communication and efficiency among all stakeholders involved.

What is Ivy Mobility?

Ivy Mobility provides a specialized Industry Cloud tailored for the consumer goods sector, offering an extensive array of software applications that optimize and refine numerous operations, including sales, merchandising, distribution, and direct store delivery. Aiming to elevate retail execution, the field sales module equips sales representatives with tools to cultivate the perfect store atmosphere through surveys, audits, and structured selling techniques. The Direct Store Delivery (DSD) feature is versatile, serving a variety of users such as sales staff, delivery crews, route sales agents, and independent representatives. Additionally, the field service module supports route sales representatives in effectively scheduling stock deliveries, replenishing vending machines, and managing financial collections with ease. Sales Force Automation enhances customer interactions in retail settings, empowering brand ambassadors to actively promote products to shoppers, implement marketing campaigns, boost sales, and manage inventory and time resources efficiently. Furthermore, Distributor Management tools enable brands and major distributors to seamlessly oversee sales routes, transactions, and route accounting. Digital Merchandising capabilities allow merchandisers to efficiently handle planograms, arrange display setups, and keep an eye on competitors, ensuring a sustained competitive advantage in the marketplace. By providing this comprehensive suite of tools, Ivy Mobility not only significantly enhances productivity but also cultivates improved collaboration among diverse participants within the consumer goods industry, ultimately driving better results for all stakeholders involved.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing varies by campaign scale, outlet count, user base, and feature requirements. Monthly and annual plans are available. Each plan includes mobile app access, campaign management, audit workflows, dashboards, and support.

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

1Channel

Date Founded

2014

Company Location

India

Company Website

www.1channel.co/retail-merchandising-mobile-app

Company Facts

Organization Name

Ivy Mobility

Date Founded

2002

Company Location

Singapore

Company Website

ivymobility.com

Categories and Features

Retail Execution

Not specified

Categories and Features

Clienteling

Not specified

Direct Store Delivery

Not specified

Distribution

Inventory Management
Order Management
Returns Management
Sales Forecasting
Warehouse Management

Inventory Management

Alerts/Notifications
Forecasting
Inventory Optimization
Multi-Channel Management
Product Identification
Reorder Management
Retail Inventory Management
Warehouse Management

Planogram

Not specified

Retail Execution

Not specified

Sales Force Automation

Call Management
Campaign Management
Channel Management
Commission Management
Contact Management
Contract Management
Customer Database
Field Sales Management
Territory Management

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