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What is Retargetly?

Retargetly distinguishes itself as the only Data Platform focused exclusively on developing addressable audience solutions for brands and publishers throughout Latin America. In contrast to conventional onboarding or audience firms, we offer a complete Platform where every element works in harmony to enhance value for our clients. Our diverse suite of tools allows for the effortless integration and matching of your first-party data with highly sought-after second and third-party data sources. Our advanced algorithms are carefully crafted to extract insights from extensive data sets, enabling us to make predictions and assess consumer behavior with minimal inputs tailored to your specific needs. With our platform, you can design your ideal audience segments by utilizing all available data sets. While our tools are designed for easy self-service, we also provide a dedicated team ready to assist you throughout the entire journey, ensuring you meet your objectives successfully. In our collaborative efforts, we aim to empower brands and publishers to harness their data-driven strategies effectively, fostering growth and innovation in their industries. This commitment to excellence sets us apart in a competitive landscape, making us the go-to choice for data-driven solutions.

What is Oracle BlueKai?

Consolidate and activate your data to effectively initiate campaigns across a variety of digital advertising platforms. Utilize this data to create personalized and relevant advertisements that engage and convert your target audiences. Improve your spending efficiency in programmatic advertising on both the open web and social media avenues. While planning your campaigns, explore opportunities to identify new audiences or expand your target demographic to enhance overall campaign performance. Make use of Oracle ID Graph to merge third-party data from multiple marketing channels and devices, which will help extend your audience reach significantly. Reduce inefficiencies and enhance the purchasing journey by utilizing audience suppression reports to exclude those who have recently converted from your campaigns. Additionally, delivery reports provide insights into campaign performance, allowing you to identify potential problems and ensure that your ads reach the intended user profiles effectively. By closely monitoring these metrics and adjusting your strategies accordingly, you can drive more successful advertising outcomes and achieve your marketing objectives with greater precision. Continuous evaluation and adaptation will ultimately foster long-term success in your advertising efforts.

Media

Media

Integrations Supported

BlueConic
Contentsquare
Criteo Commerce Growth
Google Ad Manager
Google Ads
Improvado
Instagram
MediaMath
Oracle Audience Segmentation
Oracle Digital Assistant
Oracle Partner Relationship Management
Oracle Subscription Management
Oracle Unity Customer Data Platform
PubMatic
Skai
Skypoint AI Platform
Teads
Xandr

Integrations Supported

BlueConic
Contentsquare
Criteo Commerce Growth
Google Ad Manager
Google Ads
Improvado
Instagram
MediaMath
Oracle Audience Segmentation
Oracle Digital Assistant
Oracle Partner Relationship Management
Oracle Subscription Management
Oracle Unity Customer Data Platform
PubMatic
Skai
Skypoint AI Platform
Teads
Xandr

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Retargetly

Date Founded

2014

Company Location

United States

Company Website

retargetly.com

Company Facts

Organization Name

Oracle

Date Founded

1977

Company Location

United States

Company Website

www.oracle.com/cx/marketing/data-management-platform/

Categories and Features

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Categories and Features

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

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