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What is Roku Advertising?

Roku Advertising delivers a scalable and precision-targeted solution for businesses seeking to advertise on the top streaming platform in the U.S. Roku's reach extends to over 125 million U.S. households daily, offering unparalleled scale and audience engagement. Through its powerful combination of data-driven insights, advanced technology, and captivating ad formats, Roku enables brands to amplify their marketing efforts across all stages of the customer journey. Whether you're looking to increase brand awareness, drive deeper customer consideration, or track sales, Roku’s performance analytics provide actionable insights to refine and improve campaign effectiveness. The platform’s tools, such as video ads, native ads, and action ads, allow advertisers to engage audiences with unmissable, customized experiences. Roku’s continuous tracking of trends in streaming content, sports, and entertainment ensures your ad strategy is aligned with the latest viewing behaviors, enabling you to stay ahead of the curve in an ever-evolving digital landscape.

What is Quantcast?

Enabling brands, agencies, and publishers to understand and expand their audiences through a sophisticated audience platform designed for insights and growth. This approach fosters deeper connections between businesses and their target demographics.

Media

Media

Integrations Supported

MINT
Acxiom Real Identity
Adzymic
Cross Pixel
INCRMNTAL
Kochava
LumenAd
dough

Integrations Supported

MINT
Commanders Act
Datahive360
Desktop.com
Factori
FuseCommander
Hu-manity.co Privacy Experience
Infinity Call Tracking
Kleene
MarfeelPress
Stackpile
Supermetrics
TapClicks

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Roku

Date Founded

2002

Company Location

United States

Company Website

advertising.roku.com

Company Facts

Organization Name

Quantcast

Date Founded

2006

Company Location

United States

Company Website

www.quantcast.com

Categories and Features

Advertising Agency

Not specified

Display Advertising

Not specified

Media Buying

Not specified

Video Advertising

Not specified

Categories and Features

Advertising Agency

Campaign Management
Project Management
Task Management

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data-Driven Insights
Filters / Search

Display Advertising

Not specified

Media Planning

Not specified

Reporting

Drill Down
Marketing Reports
Scheduled / Automated Reports

Video Advertising

Ad Optimization
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Supply-Side Platform (SSP)

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