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What is Roundel?

At Roundel, we prioritize establishing significant relationships as the cornerstone of our methodology; by utilizing our deep understanding of the Target guest and encouraging collaboration, we design media experiences that allow everyone to savor the joy in everyday occurrences. This strategy enables brands to forge effective connections with a wide array of audiences. Our extensive knowledge of the target guest equips us to present your brand to our community in thoughtful, cooperative, and impactful ways. The benefits go beyond simply increasing sales; they nurture deeper relationships with the individuals essential to your success. To genuinely connect with the lives of our target guests, it is crucial to first grasp their needs and preferences. With this insight, we develop solutions that are not only human-centered but also elevate expectations in delightful ways. Additionally, we engage with guests actively searching on Google by employing retail-focused ad formats, such as shopping ads, which boost product visibility on search engine results pages and enhance the overall customer journey. In our pursuit of transforming how brands interact with consumers, we aim to create memorable experiences that build loyalty and trust, ultimately reshaping the landscape of brand engagement. As we continue to innovate, our commitment to understanding and serving our community remains unwavering.

What is Criteo?

The landscape of shopping has undergone a profound transformation. Consumers now seamlessly navigate between in-store and online environments, seeking out new products, comparing prices, and making returns with ease; furthermore, they increasingly turn to influencers and experts to assess the attributes and suitability of products for their needs. In this evolving market, Commerce Media has emerged as the fastest-growing advertising channel, ranking as the fourth major wave in Digital Advertising, following display, search, and social media. Criteo, recognized as the leading Commerce Media Company globally, provides a comprehensive array of advertising solutions that link retailers, brands, and publishers to valuable in-market shoppers while also helping consumers find products they will genuinely appreciate. Our Commerce Media Platform encompasses several innovative tools, including C-Growth, a performance marketing solution tailored for direct-to-consumer (DTC) and e-commerce websites; C-Yield, a retail media monetization platform designed for international retailers; C-Max, a retail media demand-side platform (DSP) crafted for brands and agencies; and C-Grid, a supply-side platform (SSP) centered on commerce for media owners, all of which work together to enhance the shopping experience. As we continue to adapt to the changing retail landscape, these tools are essential for driving engagement and improving sales outcomes.

Media

Media

Integrations Supported

Pacvue
Flywheel
Meta Ads
Skai

Integrations Supported

Pacvue
Acquia CDP
Algonomy
COZYROC SSIS+ Suite
Calltouch
Celtra
Conversionomics
Daasity
Dataslayer
Delivr
Hevo
Intuizi
Mabaya
MetaRouter
Qlik Application Automation
ROIVENUE

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$0.01
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Roundel

Company Location

United States

Company Website

roundel.com

Company Facts

Organization Name

Criteo

Date Founded

2005

Company Location

France, NYC, London, Tokyo, Barcelona

Company Website

www.criteo.com

Categories and Features

Retail Media Networks

Not specified

Categories and Features

Display Advertising

Not specified

Media Buying

Not specified

Performance Marketing

Not specified

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
Sentiment Analysis

Retail Media Networks

Not specified

Retargeting

Not specified

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