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What is SAS Web Analytics Solution?

SAS Web Analytics is tailored to gather, cleanse, and organize large volumes of raw data generated from your website while effortlessly integrating it with offline data sources. This platform not only provides a thorough analysis of web data but also showcases this information through a versatile reporting system equipped with user-friendly, interactive tools. By leveraging SAS Web Analytics, businesses can derive essential insights that empower them to take charge of their data. Users have the ability to create reports that are customized to meet the specific requirements of their organization, moving beyond generic industry benchmarks. Furthermore, SAS's sophisticated analytics go beyond mere reporting by forecasting future trends and customer behaviors, which helps refine marketing strategies and optimize budget allocation. Numerous organizations across different industries face the challenge of turning the extensive data collected from their web channels into actionable insights. To facilitate informed business decisions, it is crucial to effectively convert the diverse and substantial raw web data into valuable knowledge, thus enhancing decision-making processes. In conclusion, utilizing this robust tool can dramatically boost your organization's performance and enhance its competitiveness in the marketplace, allowing for greater adaptability in an ever-evolving business landscape.

What is Contentsquare?

Contentsquare offers a digital analytics platform focused on customer behavior, enabling businesses to better understand and execute effective strategies for enhanced success. Unlike traditional web analytics, which often fail to provide a comprehensive view, many conventional tools can be complex and challenging to interpret, usually requiring expert knowledge. Our solution simplifies this process, allowing you to effortlessly visualize customer interactions with your website or app through our user-friendly reporting features. Contentsquare takes it a step further by automatically pinpointing critical issues and opportunities, akin to having a team of analysts ready to deliver insightful recommendations. You can easily uncover significant UX issues that may be driving away online customers and prioritize these concerns accordingly. Furthermore, our platform allows you to observe specific sessions that lead to friction and errors, enabling you to identify and rank these problems based on their potential revenue impact, ensuring that your efforts are focused where they matter most. Ultimately, this leads to a more efficient and effective approach to optimizing your digital presence.

Media

Media

Integrations Supported

Placements.io

Integrations Supported

Adobe Experience Cloud
Commanders Act
Convert Experiences
Demandbase
Heap
Monetate
Optimizely One
Qualtrics Customer Experience
Qualtrics Employee Experience
Splunk Cloud Platform
Tableau
Usabilla
VWO Engage
Wunderkind
comScore

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Contact sales

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SAS Institute

Date Founded

1976

Company Location

United States

Company Website

www.sas.com/content/dam/SAS/en_us/doc/factsheet/sas-web-analytics-101790.pdf

Company Facts

Organization Name

Contentsquare

Date Founded

2012

Company Location

United States

Company Website

contentsquare.com

Categories and Features

Web Analytics

Campaign Management
Conversion Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking

Categories and Features

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Multi-Channel Collection
Sentiment Analysis
Text Analysis
Trend Analysis

Digital Analytics

Not specified

Heatmap

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
Embeddable Maps
For Sales
For Science
Radial Mapping
Territorial Mapping
Website Analytics

Session Replay

Heatmaps
Mouse Tracking
Session Recording
User Experience Analysis

Usability Testing

Audience Targeting
Heatmaps
Mobile Testing
Reporting / Analytics
Video Recording / Transcription

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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