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What is Salesforce Agentforce Media?

Agentforce Media is Salesforce’s comprehensive CRM solution designed for the media and entertainment industry. Previously known as Media Cloud, it leverages Agentforce AI to connect audience, advertiser, and operational data across a unified ecosystem. The platform enables companies to streamline advertising sales, subscription services, and customer engagement. With prebuilt industry workflows and a customizable data model, organizations can simplify complex media processes. AI-driven insights help optimize campaign performance and forecast revenue opportunities. Advertising Sales Management tools support proposal generation, CPQ, and order fulfillment in one integrated system. Subscriber Lifecycle Management enhances personalization and reduces churn through predictive analytics. Media companies can launch and monetize B2C and B2B services more efficiently. Integration with Salesforce products like Marketing Cloud, Service Cloud, Data 360, and MuleSoft ensures seamless data activation. Automation capabilities lower operating costs while improving team productivity. Real-time dashboards provide visibility into sales pipelines and audience behavior. Agentforce Media empowers media enterprises to modernize operations and maximize monetization in an increasingly digital marketplace.

What is Amobee?

Amobee is an all-encompassing advertising solution that integrates television, connected TV, digital, and social media advertising, enabling marketers to effectively connect with their target audiences across multiple platforms. The platform streamlines workflows related to planning, purchasing, and analysis, resulting in improved performance outcomes for advertisers. With innovative features like TV amplifiers, Amobee allows advertisers to expand their linear TV audience targeting to encompass connected TV, digital, and social media channels, leading to more precise management of campaigns. Additionally, Amobee's 4Screen reports provide an in-depth understanding of consumer behavior throughout the entire marketing funnel, which aids advertisers in crafting data-driven strategies. Moreover, the platform delivers customized solutions for broadcasters, aimed at maximizing revenue across diverse media portfolios through integrated planning, sales, and measurement capabilities. By offering such comprehensive services, Amobee not only boosts the effectiveness of advertising initiatives but also significantly contributes to revenue growth for its clients. This dual focus on efficiency and profitability makes Amobee a vital asset in the ever-evolving landscape of advertising.

Media

Media

Integrations Supported

CloudHub
Criteo Commerce Yield
MINT
Salesforce
Salesforce Agentforce Marketing
Salesforce Data 360

Integrations Supported

CloudHub
Criteo Commerce Yield
MINT
Salesforce
Salesforce Agentforce Marketing
Salesforce Data 360

API Availability

Has API

API Availability

Has API

Pricing Information

$325 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Salesforce

Date Founded

1999

Company Location

United States

Company Website

www.salesforce.com/media/cloud/

Company Facts

Organization Name

Amobee

Date Founded

2005

Company Location

United States

Company Website

www.amobee.com

Categories and Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Categories and Features

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