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What is Shirofune?
Boost the effectiveness and results of your advertising efforts with algorithms that operate much like an experienced ad expert. Shirofune optimizes advertisements for the best lifetime value (LTV) by scrutinizing your complete historical customer purchase behavior and data, guaranteeing that conversion rates reach their highest potential. With Shirofune managing your campaigns, the hassle of monitoring your advertising budget is completely alleviated. The human-centric AI of Shirofune independently manages budget allocation and adjusts bids to ensure optimal outcomes. Furthermore, applying the proposed improvements can enhance performance even further. By simply defining budgets and setting maximum CPA/ROAS, this automation takes control of the campaign's progression. Detailed reports and analyses, articulated in natural language, significantly reduce the time and effort needed for reporting activities. By integrating information from your own CRM and databases, we offer insights into the actual LTV and conversions produced by each advertising channel, providing a clearer understanding of your marketing impact. This methodology not only streamlines decision-making but also paves the way for more strategic planning in upcoming campaigns, allowing for continuous improvement and adaptation in a dynamic market. Ultimately, Shirofune empowers you to focus on your core business while it enhances your advertising performance.
What is Astra by Redbox Mobile?
Astra by Redbox Mobile delivers specialized services in mobile app marketing, with a strong focus on Apple Search Ads optimization through its innovative platform, Astra. This AI-driven solution automates campaign management and reporting, allowing marketers to minimize manual intervention while maximizing results. Astra leverages machine learning to continuously discover and evaluate new keywords, optimize bids dynamically, and intelligently pace budgets by scheduling spend throughout different times of the day. The platform’s Astra Experiments feature offers a robust framework for A/B testing custom product pages and ad creatives, providing quick, consolidated reporting to inform decisions. It supports multi-placement advertising strategies and advanced keyword reporting by integrating seamlessly with mobile measurement partners to track revenue and performance metrics such as ROAS and share of voice. Astra’s collaborative dashboard enhances team workflows by enabling comprehensive data visualization and comparisons across campaigns, regions, and ad formats. Since winning the Most Effective UA Platform award in 2023, Astra has become known for boosting campaign efficiency by about 30% and delivering better budget performance. Redbox Mobile also provides expert support to help clients transition easily from previous Apple Search Ads platforms, guiding them through demos, free trials, and personalized onboarding. Additionally, the company keeps users informed about security with active phishing alerts and provides ongoing insights through a blog and events. Overall, Astra by Redbox Mobile combines technology, creativity, and customer service to help app marketers drive growth through smarter, automated Apple Search Ads campaigns.
Integrations Supported
Adobe Analytics
Amazon
Apple Search Ads
Google Ads
Google Analytics
LinkedIn
Meta Pixel
Microsoft 365
Pinterest
Shopify
Integrations Supported
Adobe Analytics
Amazon
Apple Search Ads
Google Ads
Google Analytics
LinkedIn
Meta Pixel
Microsoft 365
Pinterest
Shopify
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Shirofune
Date Founded
2014
Company Location
United States
Company Website
shirofune.us
Company Facts
Organization Name
Redbox Mobile
Date Founded
2013
Company Location
United Kingdom
Company Website
redboxmobile.com/platform/
Categories and Features
Search Engine Marketing (SEM)
A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions