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What is Shopperations?

A user-friendly marketing planning and budget management solution designed to support Consumer Packaged Goods brands and their associated agencies. In just a few simple steps, users can effectively monitor funding sources, streamline tactical planning, process invoices and customer deductions, manage coupon redemptions, generate automated reports, and design visually appealing marketing calendars. For in-depth analysis of post-promotional efforts or marketing mixes, obtain high-quality, detailed, and timely data. We handle the intricate details, enabling marketers to focus on their core marketing endeavors! Additionally, this system empowers teams to make informed decisions and enhance their overall marketing strategies.

What is Inmar ScanApps?

Envision having the ability to assess the impact of your promotional efforts nearly instantaneously; this is possible through ScanApps' validation services that are based on consumption. These services enable brands to make informed decisions regarding the allocation and modification of their promotional budgets according to confirmed results. Instead of randomly boosting budgets for all promotions, you can strategically invest in those that deliver the most significant returns. Furthermore, they provide insightful data that can help optimize your trade spending. Their reports may reveal challenges such as improper merchandising or insufficient performance metrics, allowing for a deeper understanding of your promotional effectiveness. You can conduct audits on specific trade events or evaluate all events across various distribution partners, whether at a regional or national level. With a simple and affordable pricing structure, you have the potential to cut costs and reinvest those savings into future trade activities. This method not only increases the clarity of your trade expenditures but also enables you to evaluate your pass-thru efficiency, helping you to identify underperforming retailers and wholesalers. Ultimately, you can substantiate deductions and refine your overall promotional approach. By leveraging these insights, you not only enhance your brand’s visibility but also position it for increased success amidst stiff competition in the market. Now is the time to take advantage of these tools to revolutionize your promotional strategy.

Media

Media

Integrations Supported

SAP Business One

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Shopperations

Date Founded

2014

Company Location

United States

Company Website

shopperations.com

Company Facts

Organization Name

Inmar Intelligence

Date Founded

1980

Company Location

United States

Company Website

www.inmar.com/solutions/fintech-solutions/trade-promotion

Categories and Features

Brand Management

Artwork Management
Asset Management
Project Management

Campaign Management

Channel Management
Multi-Campaign

Channel Management

Campaign Management

Collaboration

Calendar Management
Content Management
Document Management
Project Management
Real Time Editing

CPG

Shopper Marketing
Trade Promotion

Marketing

Not specified

Marketing Analytics

ROI Tracking

Marketing Automation

Not specified

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Marketing Calendar
Media Planning
Project Tracking
Spend Management

Trade Promotion Management

Analytics / ROI Tracking
Budgeting & Forecasting
Promotion Calendar

Categories and Features

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