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What is SmartMarket?

Lepton Software's SmartMarket provides comprehensive business intelligence (BI) solutions, offering valuable market insights and location data catering to enterprises of all sizes. This innovative geospatial platform empowers users to develop a well-rounded retail strategy while enhancing the site selection process. With SmartMarket, businesses can pinpoint essential market factors and forecast the sales potential of specific sites, enabling them to tailor highly personalized marketing campaigns aimed at boosting revenue. By leveraging these insights, companies can make informed decisions that drive growth and improve overall performance.

What is Gini by MyTraffic?

Stop presuming where to establish, invest, or expand your enterprise. Gini, created by MyTraffic, acts as your AI-powered ally in location intelligence, specifically designed for experts in retail, real estate, and commercial strategy who need rapid and precise insights. Gini analyzes the distinctive attributes of any physical location across Europe, compiling essential data such as footfall trends, visitor demographics, trade area evaluations, competitor assessments, vehicle traffic patterns, and catchment area visualizations, thereby offering clear guidance for your next moves—without requiring advanced data science expertise. Utilize Gini by MyTraffic for: - Footfall and traffic analysis: uncover the number of people who pass, enter, or stay at any location throughout Europe. - Visitor profiling: understand the socio-demographic details, behaviors, and origins of your visitors. - Catchment area mapping: visualize the geographical scope and competitive environment of any specific site. - Market benchmarking: compare and evaluate different streets, shopping centers, or retail districts across Europe. - Site selection: conduct comprehensive assessments of potential locations before making any commitments. With Gini, you are empowered to make decisions based on solid data, ensuring your business thrives in a competitive landscape. This innovative tool not only simplifies the decision-making process but also enhances your strategic planning efforts.

Media

Media

No images available

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

$32000 per year
Free Trial Offered?
Free Version

Pricing Information

Free
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Lepton Software

Date Founded

1994

Company Location

India

Company Website

leptonsoftware.com

Company Facts

Organization Name

MyTraffic

Date Founded

2016

Company Location

France

Company Website

mytraffic.io

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

Categories and Features

Location Intelligence

Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis

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