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What is SpotX?

SpotX offers a unified platform that brings together television, Over-the-Top (OTT), and digital video advertising to maximize efficiency in the complex video ad landscape. This all-encompassing video ad serving solution is crafted to help publishers optimize their workflows while enhancing their profitability. By consolidating multiple demand sources, SpotX enables users to increase revenue through a seamless interface. The platform automates the sales process for video inventory, ensuring total transparency and safeguarding brand integrity across various devices. It allows for the utilization of unique first- and third-party audience data within a secure environment, thus augmenting the value of your inventory. Collaborating with SpotX’s Customer Success Team permits the customization of your video strategy in alignment with your unique key performance indicators (KPIs). Additionally, the platform's connections on the buy-side help refine inventory offerings, striving for the best fill rates and yield. With access to premium supply from SpotX Managed Services Team or programmatic demand-side partners, users can confidently make purchasing decisions backed by insights and assistance from a dedicated Account Team. Furthermore, the platform’s flexibility in adapting to market fluctuations guarantees that your advertising approach stays effective and pertinent as trends evolve, ensuring long-term success. As a result, SpotX empowers businesses to stay ahead in the dynamic advertising landscape.

What is Perion?

Perion stands out as a multifaceted advertising technology platform that offers comprehensive omnichannel solutions to connect with consumers at every stage of their journey. Utilizing advanced AI, data-driven insights, and creative innovation, Perion enables brands to present precisely targeted and contextually relevant advertisements across a range of platforms, such as search engines, video content, social media, and digital out-of-home spaces. The company's strategy prioritizes user engagement, privacy, and brand safety, while also fine-tuning advertising efforts to maximize revenue and performance results. Furthermore, Perion provides publishers with an array of tools designed to enhance revenue potential and optimize monetization strategies, fostering a mutually beneficial environment for both advertisers and content creators. This dedication to improving the experiences of brands and publishers alike distinguishes Perion in the ever-evolving advertising technology sector, reinforcing its role as a key player in the industry. The fusion of technology and creativity at Perion paves the way for a more dynamic and effective advertising landscape.

Media

Media

Integrations Supported

Acxiom Real Identity
Amagi
Amazon Transparent Ad Marketplace (TAM)
Boostr
Campaign Manager+
DV Publisher Suite
FreeWheel Beeswax
JamLoop
Kochava
MINT
broadpeak.io

Integrations Supported

Bing

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

SpotX

Date Founded

2007

Company Location

United States

Company Website

www.spotx.tv/

Company Facts

Organization Name

Perion

Date Founded

2000

Company Location

Israel

Company Website

www.perion.com

Categories and Features

Ad Server

Not specified

CTV & OTT Advertising

Not specified

Display Advertising

Not specified

OTT

Not specified

Video Advertising

Not specified

Video Marketing

Not specified

Categories and Features

CTV & OTT Advertising

Not specified

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