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What is Swogo?

Swogo has been recognized by Retail Week as one of the Top 25 Most Innovative Retail Companies. The company has enabled over 100 retail leaders to achieve significant growth in profitability. Through its automated cross-sell bundles, Swogo has generated millions in additional margins for well-known brands such as Decathlon, Sephora, Media Markt, John Lewis, and Petco. Utilizing its unique Swogo Product Graph™, which focuses solely on understanding a retailer’s product offerings, the company employs advanced machine learning and AI algorithms to provide over 10 billion bundle recommendations as of 2020. Founded in 2012, Swogo operates as a privately funded entity and has garnered attention from major publications including Entrepreneur, The Financial Times, and Business Insider. This recognition highlights the substantial impact that innovative technology can have on the retail industry.

What is Fredhopper?

Fredhopper, a Crownpeak Technology solution, is a world-class AI-powered product discovery platform built for leading enterprise retailers and global fashion brands. It merges artificial intelligence with human merchandising expertise, giving brands full control over their storytelling while leveraging automation to scale performance. The platform delivers intelligent search, dynamic recommendations, and advanced merchandising tools that adapt to shopper intent in real time. Retailers benefit from measurable gains, including higher conversions, increased average order value, and significant reductions in manual merchandising workloads. Fredhopper’s Intelligent Merchandising capabilities allow brands to think globally while acting locally, tailoring experiences to regional trends, languages, and cultural nuances. Its AI Search ensures customers find products quickly, reducing missed searches and improving engagement across digital channels. Advanced Recommendations drive cross-sell and upsell opportunities, with algorithm flexibility that supports both built-in and custom models. Seamless integration with Shopify enables enterprise-grade discovery capabilities within modern ecommerce ecosystems. By combining scalable AI with hands-on brand control, Fredhopper empowers retailers to deliver personalized, high-performing shopping journeys that fuel sustainable ecommerce growth.

Media

Media

Integrations Supported

BigCommerce
Comestri
FirstSpirit CMS
IBM WebSphere Application Server
IBM WebSphere Commerce
Magento
Oracle Commerce
Salesforce Agentforce Commerce
Shopify
eStar

Integrations Supported

BigCommerce
Comestri
FirstSpirit CMS
IBM WebSphere Application Server
IBM WebSphere Commerce
Magento
Oracle Commerce
Salesforce Agentforce Commerce
Shopify
eStar

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Swogo

Date Founded

2012

Company Location

United Kingdom

Company Website

swogo.com

Company Facts

Organization Name

Rezolve Ai

Date Founded

2016

Company Location

United Kingdom

Company Website

www.crownpeak.com/fredhopper/

Categories and Features

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

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