TRAK vs. Experian Consumer View

AI Sales Representative - Your Future Sales Agent May Not Be Human at All Transform your engaged website visitors into sales-ready leads without dedicating even a single working hour. Using our cutting-edge WebID + Person identification technology, we target the most engaged visitors on your site, focusing on those who can provide the greatest value to your sales initiatives. - Comprehensive Prospect Information: We collect 40 essential data points for each prospect, including their first name, last name, email address, and more. - Engaged Yet Unidentified: These prospects are actively researching online but haven't yet interacted with your sales team. - Key Position in the Sales Funnel: These visitors are well into your sales funnel, spending significant time on your crucial 'buying pages' while remaining anonymous, making them prime candidates for conversion into appointments. - AI-Powered Engagement: Our AI Sales Rep adeptly identifies and engages these visitors, encouraging them to show interest in your offerings. This entire process is automated, allowing your sales team to focus solely on the leads that are most likely to convert—your accessible opportunities. By harnessing AI, you can seamlessly convert your website visitors into leads that are ready for meetings, all while enhancing efficiency in your sales process.

D&B Hoovers accelerates the journey from prospecting to establishing profitable client relationships more efficiently. By identifying crucial prospects and potential areas for growth, it serves as a powerful sales acceleration tool that leverages data and analytics. B2B sales professionals can engage with clients swiftly, enhancing their business development efforts. With access to comprehensive intelligence across more than 120 million business records, users gain valuable insights that empower their marketing and sales strategies. The platform features an intuitive interface alongside automated workflows, including alerts, triggers, and smart lists, which simplify the user experience. Furthermore, D&B Hoovers merges Dun & Bradstreet's extensive commercial database with advanced analytics to deliver a robust sales intelligence solution. This service also offers versatile search and list-building capabilities, real-time alerts, in-depth company profiles, and insightful research reports to support informed decision-making in the sales process. Overall, D&B Hoovers positions your organization for success by enhancing the efficiency and effectiveness of your sales efforts.

6sense Revenue AI™ removes uncertainty and provides essential data and insights that empower your revenue team to develop and transform high-quality pipelines into actual revenue. By doing away with the lengthy and costly guesswork that has hindered B2B revenue teams for years, 6sense Revenue AI™ fosters reliable revenue growth. It ensures that every digital investment is optimized while unveiling concealed buyer behaviors. By scrutinizing vast amounts of data, it identifies in-market accounts, enabling you to take appropriate actions at every step across multiple channels. Although numerous companies are interested in what you provide, traditional martech systems often fail to accurately gauge buyer interest. This crucial, elusive information resides in the Dark Funnel™, which 6sense effectively analyzes and brings to light. Furthermore, streamline your prospect follow-up using AI-driven conversational email solutions. With 6sense® Conversational Email, sales and marketing professionals can craft customized emails powered by AI, facilitating the conversion of prospects into valuable sales meetings. This innovative approach not only enhances engagement but also increases the likelihood of closing deals.

Semrush is a SaaS platform designed for managing online visibility and marketing content, enabling businesses to achieve quantifiable outcomes through effective online marketing strategies. Our software caters to enterprises of all sizes, assisting them in enhancing their presence across vital channels while fostering the creation of captivating user-generated content. The insights provided by our data empower users to identify promising growth opportunities. With comprehensive workflow and tracking solutions, businesses can conduct ongoing experiments and evaluate outcomes with greater precision. Gain insights into your competitors' marketing strategies and tactics, analyze traffic on any website, and uncover their promotional methods. Generate innovative ideas to expand your market share and identify keyword and backlink gaps. Learn how to reach a broader audience while minimizing costs, and discover optimal keywords for every PPC campaign. Additionally, keep an eye on your competitors' landing pages and advertising copy, and refine your advertising expenditure at the local level while also evaluating Google Shopping campaigns for better effectiveness. By leveraging these tools, organizations can navigate the competitive landscape with increased confidence and strategic foresight.

Boost your competitive edge by utilizing agile insights from consumers. Our cutting-edge platform is designed specifically for pioneering brands, ensuring their success in the current marketplace. Kantar Marketplace functions as a streamlined market research solution aimed at insights specialists, marketing teams, and agencies eager to innovate, discover, and expedite their development. This distinctive platform is recognized as the sole market research tool with independently confirmed capabilities that can reliably predict sales trends and brand growth. You can rapidly find answers to your essential questions through established automated research methods that adhere to the highest quality benchmarks. Choose from an extensive suite of modular products, including surveys, reports, and data, which empower you to either conduct your own market research or utilize Kantar’s expert services. Benefit from global insights with solutions accessible in 70 countries, with ongoing expansion to fulfill client demands. With dedicated local support and account management, you can be confident that assistance is readily available when required. As the leading data, insights, and consulting firm globally, Kantar is devoted to aiding clients in comprehending consumer behavior and fostering effective growth. Our proficiency equips brands to maneuver through the intricate market landscape with assurance and clarity, ensuring they remain ahead of the curve in an ever-changing environment. By embracing these insights, businesses can adapt and evolve to meet the challenges of tomorrow.

Klaviyo enables companies to forge more intelligent digital connections by converting customer data into valuable and impactful interactions. It simplifies engagement for B2C brands across various channels, including email, SMS, web interactions, and customer reviews, ensuring they can reach customers at every point of interaction. With the endorsement of over 157,000 businesses, Klaviyo accelerates revenue growth in a more effective manner. The platform boasts over 350 integrations that facilitate quick onboarding for marketers. Key functionalities include predictive analytics, AI-driven automation, customizable templates, A/B testing, and user-friendly segmentation and email workflows, all designed to help marketers deliver the right message to the right audience at the optimal time. Additionally, Klaviyo provides seamless integration with payment processing and point of sale (POS) systems, including popular platforms such as Magento, Shopify, and WooCommerce, enhancing its utility for a diverse range of businesses. This comprehensive approach allows brands to not only communicate effectively but also to optimize their overall customer experience.

Enhance your business communication strategies with Notifyre's secure SMS and fax solutions, which allow you to streamline both SMS and faxing tasks seamlessly online, via email, or through our user-friendly app, while easily integrating our developer-centric SMS and fax API. Our ISO 27001 certification and complete HIPAA compliance ensure the highest level of security for your faxes and SMS messages, providing peace of mind for all your communication needs. Notifyre offers a range of flexible pay-as-you-go options for both fax and SMS services, coupled with exceptional value through our fax plans and 10DLC number packages, all backed by a 5-star service guarantee. With features such as online faxing, email-to-fax capabilities, and a robust fax API, you can receive faxes directly into encrypted cloud storage, port existing fax numbers, and broadcast faxes to over 40,000 recipients with ease. Additionally, leverage the capabilities of SMS messaging in your business to connect with audiences effectively by sending SMS broadcasts or bulk messages for marketing, promotions, surveys, support, alerts, or notifications through a secure online SMS portal designed for convenience. Our 10DLC virtual SMS numbers provide further flexibility, and we invite you to book a demo for personalized guidance on maximizing these tools for your business. Features like SMS online, email-to-SMS, and a comprehensive SMS API empower you to manage mass text message broadcasts and SMS marketing campaigns effortlessly, while tools for subscriber management, contact management, bulk uploads, merge fields, and SMS templates enhance your operational efficiency. Additionally, you can set up appointment reminders, eCommerce promotions, cart reminders, SMS alerts, notifications, and much more to keep your audience engaged and informed.

BrandMail® is an innovative software solution by BrandQuantum that integrates smoothly with Microsoft Outlook. This tool empowers employees to craft emails that maintain a uniform brand identity through a single toolbar, which provides access to brand guidelines and the latest approved content. Users can generate standardized email signatures that adhere to brand specifications, ensuring they appear polished across all devices and platforms. Additionally, these signatures can be managed centrally and are protected from unauthorized alterations. Users are presented with their signatures, banners, and surveys whenever they reply to, forward, or compose emails. Importantly, BrandMail does not route emails through external servers and does not impose additional rules on your exchange environment; it operates directly within Microsoft Outlook. Each email serves as an opportunity to reinforce your company’s branding while minimizing the security risks associated with tampered HTML signatures. This seamless integration encourages a cohesive brand presence while simplifying the email management process for all users.

GetResponse provides a comprehensive marketing solution tailored for marketers, solopreneurs, creators, coaches, and small business owners, offering intuitive tools for email marketing, automation, and monetizing content. Leveraging over 25 years of industry experience, GetResponse fosters audience development and interaction through effective email campaigns, facilitates smooth course creation and sales processes, and assists individuals in transforming their passions into profitable ventures. This platform is perfect for those looking to establish personal brands, market products and services, and cultivate dedicated customer communities, making it an essential resource in today's competitive landscape.

Amazon Bedrock serves as a robust platform that simplifies the process of creating and scaling generative AI applications by providing access to a wide array of advanced foundation models (FMs) from leading AI firms like AI21 Labs, Anthropic, Cohere, Meta, Mistral AI, Stability AI, and Amazon itself. Through a streamlined API, developers can delve into these models, tailor them using techniques such as fine-tuning and Retrieval Augmented Generation (RAG), and construct agents capable of interacting with various corporate systems and data repositories. As a serverless option, Amazon Bedrock alleviates the burdens associated with managing infrastructure, allowing for the seamless integration of generative AI features into applications while emphasizing security, privacy, and ethical AI standards. This platform not only accelerates innovation for developers but also significantly enhances the functionality of their applications, contributing to a more vibrant and evolving technology landscape. Moreover, the flexible nature of Bedrock encourages collaboration and experimentation, allowing teams to push the boundaries of what generative AI can achieve.