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What is Informa TechTarget Priority Engine?

Priority Engineâ„¢ amplifies sales and marketing strategies by providing instant access to authentic buyers within key accounts. Explore how Priority Engine can strengthen your efforts and enhance your overall initiatives. Speed up your deal closures with Priority Engine Email Alerts, delivering critical updates on the most engaged accounts in your vicinity straight to your inbox. In addition, harness the power of Inbound Converter to turn your website visitors into actionable leads. This component of Priority Engine automatically identifies in-market accounts that are browsing your site, gathers contacts from the active buying team, and enriches them with valuable insights regarding their purchase intentions, thereby streamlining your closing process. By employing these innovative tools, businesses can substantially increase their conversion rates and elevate their sales outcomes, ultimately leading to a more robust market presence. Embracing such technology not only improves efficiency but also fosters a more strategic approach to customer engagement.

What is Kwanzoo?

Kwanzoo offers innovative AI-driven Go-to-Market (GTM) automation solutions designed to engage ten times more high-intent buyers, ultimately enhancing your sales pipeline. Our distinctive AI GTM technology, paired with the GTM On-Demand service, compiles all pertinent buying signals—at both the individual and account levels—and provides a continuous, automated, and personalized messaging sequence for each prospect via emails, LinkedIn, and phone calls. Consequently, our clients experience increased SDR efficiency, reduced sales expenses, and elevated revenue growth. Moreover, Kwanzoo's AI GTM technology identifies and clarifies site traffic within the USA, generating warm leads complete with essential contact details such as work and personal emails, LinkedIn profiles, and mobile numbers. It also pinpoints individual buyers in the USA who are currently researching products and solutions akin to yours, ensuring that you connect with prospects when they are most interested. Additionally, its Account Intelligence features monitor all buyers from worldwide companies—covering all geographic locations—interacting on any website, enabling sales teams to effectively engage with high-intent prospects through targeted outreach efforts across various channels. This comprehensive approach ensures that businesses can maximize their chances of conversion and drive sustainable growth.

Media

Media

Integrations Supported

Adobe Marketo Engage
Eloqua
HubSpot CRM
Salesforce
HubSpot Customer Platform
HubSpot Marketing Hub
HubSpot Sales Hub
Octane11
Salesforce Marketing Cloud Account Engagement

Integrations Supported

Adobe Marketo Engage
Eloqua
HubSpot CRM
Salesforce
ActiveCampaign
Amazon S3
Google Analytics
Tapistro
Zoho Analytics

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$250/month
14-Day Free Trial
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Informa TechTarget

Date Founded

1999

Company Location

United States

Company Website

www.techtarget.com/products/priority-engine/

Company Facts

Organization Name

Kwanzoo

Date Founded

2011

Company Location

United States

Company Website

www.kwanzoo.com

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

B2B Data

Not specified

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Data Enrichment

Not specified

Demand Generation

Not specified

Inside Sales

Dashboard
Data Management
Lead Distribution
Performance Management

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Categories and Features

Account Based Marketing

Target Account Identification

AI GTM

Not specified

Audience Intelligence

Not specified

Buyer Intent

B2B Lead Generation
Intent Data

Go-To-Market

Not specified

Lead Generation

Not specified

Sales Intelligence

Not specified

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