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What is Tikra?

Tikra provides server-side conversion tracking specifically designed for online stores built on Shopify and WooCommerce. It efficiently captures paid orders and conveys eligible purchase events from its servers to various advertising and analytics platforms, contingent upon obtaining buyer consent. Store owners have the ability to review their orders in conjunction with browser and platform reports, gaining access to detailed order records that specify the information transmitted and the response from each platform. Tikra also routinely checks the success of these deliveries and can attempt to resend any eligible orders that were not accepted by a specific platform. For Shopify merchants, the process begins with a free diagnosis, while WooCommerce users can depend on Tikra's dedicated team for assistance with setup. By subscribing to paid plans, store owners can ensure ongoing server-side order deliveries, making it ideal for those focused on accurately tracking purchase attribution and guaranteeing successful delivery of conversion events to their advertising and analytics platforms. While Shopify users can directly install the app, WooCommerce operators can make use of a WordPress plugin, and both types of users manage their accounts through a user-friendly web interface. Furthermore, Tikra’s extensive support framework empowers store owners to refine their tracking and attribution strategies effortlessly, enhancing their overall operational efficiency. As a result, Tikra stands out as an essential tool for e-commerce businesses aiming to optimize their online performance.

What is ClickTrail?

ClickTrail is a GPL-2.0 licensed open-source attribution plugin designed for WordPress, which adeptly retains both first-touch and last-touch campaign contexts during user interactions across various activities, such as page views, dynamic forms, cached content, WooCommerce transactions, and authorized cross-domain actions. The plugin efficiently collects vital data, including UTMs, referrers, and key ad click identifiers, seamlessly integrating this information with submissions from popular form plugins like Contact Form 7, Fluent Forms, Gravity Forms, WPForms, Elementor Forms (Pro), and Ninja Forms. Furthermore, ClickTrail enhances attribution for WooCommerce orders and purchase events, captures browser dataLayer events, and comes equipped with features such as consent management, diagnostics, retry mechanisms, queue visibility, and an optional delivery pipeline for advanced tracking capabilities. Importantly, ClickTrail does not embed advertising pixels, which empowers site administrators to retain full control over their Google Tag Manager configurations and tags. This design choice allows website owners to customize their tracking setups to align with their unique requirements while prioritizing user privacy and data security. By offering such flexibility and a robust feature set, ClickTrail stands out as an invaluable tool for effective digital marketing efforts.

Media

Media

No images available

Integrations Supported

WooCommerce
Google Analytics
Meta Ads
Shopify
Slack

Integrations Supported

WooCommerce
WordPress

API Availability

API Availability

Pricing Information

$99/month
The Start plan is $99/month and includes 500 orders; each additional order costs $0.06 on monthly billing. Annual billing is $849/year and includes 6,000 orders with no extra-order charges. Prices exclude taxes.
Free Trial Offered?

Pricing Information

Free
Free Version

Supported Platforms

SaaS

Supported Platforms

Not specified

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

EURUVIZIJA, MB

Date Founded

2026

Company Location

Lithuania

Company Website

tikratracking.com

Company Facts

Organization Name

Vizuh OÜ

Company Website

www.funnelsheet.com/clicktrail

Categories and Features

Conversion Tracking

Not specified

Categories and Features

Marketing Attribution

Not specified

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