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What is Tikra?

Tikra provides server-side conversion tracking specifically designed for online stores built on Shopify and WooCommerce. It efficiently captures paid orders and conveys eligible purchase events from its servers to various advertising and analytics platforms, contingent upon obtaining buyer consent. Store owners have the ability to review their orders in conjunction with browser and platform reports, gaining access to detailed order records that specify the information transmitted and the response from each platform. Tikra also routinely checks the success of these deliveries and can attempt to resend any eligible orders that were not accepted by a specific platform. For Shopify merchants, the process begins with a free diagnosis, while WooCommerce users can depend on Tikra's dedicated team for assistance with setup. By subscribing to paid plans, store owners can ensure ongoing server-side order deliveries, making it ideal for those focused on accurately tracking purchase attribution and guaranteeing successful delivery of conversion events to their advertising and analytics platforms. While Shopify users can directly install the app, WooCommerce operators can make use of a WordPress plugin, and both types of users manage their accounts through a user-friendly web interface. Furthermore, Tikra’s extensive support framework empowers store owners to refine their tracking and attribution strategies effortlessly, enhancing their overall operational efficiency. As a result, Tikra stands out as an essential tool for e-commerce businesses aiming to optimize their online performance.

What is Digger by Digtective?

Digger is a powerful server-side tracking and attribution tool specifically designed for e-commerce businesses and agencies looking for reliable, privacy-focused insights into ad performance. By retrieving events directly from your store's server, Digger skillfully overcomes challenges posed by browser restrictions, ad blockers, and the changes introduced with iOS 14 and subsequent updates, thus helping to recover lost conversions effectively. The platform offers seamless integration with popular services like the Meta Conversion API, Google Ads, and TikTok, providing high-quality, deduplicated events that improve Event Match Quality (EMQ) and optimize campaign performance. With comprehensive UTM and click-ID tracking, Digger guarantees that every transaction is accurately traced back to its source, offering clear and actionable attribution across diverse marketing channels. Whether your business runs on WooCommerce, Shopify, or another e-commerce platform, Digger is engineered to enhance Return on Ad Spend (ROAS), reduce unnecessary advertising costs, and provide transparent performance metrics. This makes it particularly advantageous for ambitious brands and agencies managing multiple stores, as they require precise and trustworthy data for effective marketing strategies. Furthermore, Digger not only aids in improving marketing efficiency but also fosters a deeper understanding of customer interactions, ultimately enabling brands to refine their approaches and drive growth more effectively.

Media

Media

No images available

Integrations Supported

Google Analytics
Meta Ads
Shopify
Slack
WooCommerce

Integrations Supported

API Availability

API Availability

Pricing Information

$99/month
The Start plan is $99/month and includes 500 orders; each additional order costs $0.06 on monthly billing. Annual billing is $849/year and includes 6,000 orders with no extra-order charges. Prices exclude taxes.
Free Trial Offered?

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

EURUVIZIJA, MB

Date Founded

2026

Company Location

Lithuania

Company Website

tikratracking.com

Company Facts

Organization Name

Digtective

Date Founded

2017

Company Location

Norway

Company Website

digtective.com

Categories and Features

Conversion Tracking

Not specified

Categories and Features

Conversion Tracking

Not specified

Marketing Attribution

Not specified

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