Ratings and Reviews 2 Ratings

Total
ease
features
design
support

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • Code-Cube.io Reviews & Ratings
    7 Ratings
    Company Website
  • CallTrackingMetrics Reviews & Ratings
    938 Ratings
    Company Website
  • TrafficGuard Reviews & Ratings
    89 Ratings
    Company Website
  • FirstPromoter Reviews & Ratings
    64 Ratings
    Company Website
  • Papirfly Reviews & Ratings
    161 Ratings
    Company Website
  • Adzooma Reviews & Ratings
    254 Ratings
    Company Website
  • ClickUp Reviews & Ratings
    18,385 Ratings
    Company Website
  • Google Cloud BigQuery Reviews & Ratings
    2,027 Ratings
    Company Website
  • CompUp Reviews & Ratings
    66 Ratings
    Company Website
  • GetResponse Reviews & Ratings
    1,798 Ratings
    Company Website

What is TrackAd?

Deciding how to split a digital acquisition budget across paid channels is one of the toughest calls marketing teams face. TrackAd was built to remove the guesswork from that decision. The platform takes a hybrid measurement approach that adjusts to your market conditions, the data you have available, and the most recent modeling standards. Three methodologies work together: granular touchpoint analysis reveals how users actually move toward purchase; Marketing Mix Modeling processes 24 months of history to pinpoint the moment each channel's returns begin to flatten; and lift measurement quantifies what upper-funnel awareness campaigns genuinely add to bottom-line revenue. Sitting on top of this measurement layer, NOA — TrackAd's prescriptive intelligence — turns what would normally require a full day of expert analysis into instant, ready-to-apply budget recommendations. The typical outcome for clients: roughly one-fifth of ad spend redirected toward channels that produce incremental sales. More than 150 advertisers across Europe, from large retailers to pure-play e-commerce companies, rely on TrackAd to steer their acquisition investments.

What is LeadsRx Attribution?

We equip bold marketers with the essential technology, insights, and assurance required to enhance customer interactions and elevate marketing effectiveness. The LeadsRx SaaS marketing attribution software meticulously records touchpoints across various channels and monitors conversions at every stage of the funnel. It delivers unbiased outcomes that stand out in the industry. With LeadsRx, you can identify which advertising initiatives yield positive results and which ones are squandering your advertising budget. The platform calculates Return on Ad Spend (ROAS) and provides immediate insights, enabling marketers to fine-tune their spending across different channels. Additionally, it offers detailed customer journey maps that illustrate consumer behavior and demonstrate how marketing efforts influence purchasing choices, making it a vital tool for strategic decision-making. By leveraging this information, marketers can make informed adjustments that lead to more effective campaigns.

Media

Media

Integrations Supported

Facebook
Google Ads
Google Analytics
Salesforce
Act-On
AdRoll
Google Ad Manager
Google Data Studio
Google Marketing Platform
HubSpot Marketing Hub
LinkedIn
Microsoft Power BI
Optimizely One
RTB House
SaleCycle
Slack
Telegram
Tradedoubler
Tripadvisor
trivago

Integrations Supported

Facebook
Google Ads
Google Analytics
Salesforce
Act-On
AdRoll
Google Ad Manager
Google Data Studio
Google Marketing Platform
HubSpot Marketing Hub
LinkedIn
Microsoft Power BI
Optimizely One
RTB House
SaleCycle
Slack
Telegram
Tradedoubler
Tripadvisor
trivago

API Availability

Has API

API Availability

Has API

Pricing Information

1500€/month
Basic
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

TrackAd

Date Founded

2015

Company Location

France

Company Website

www.trackad.ai/

Company Facts

Organization Name

LeadsRx, Inc.

Date Founded

2015

Company Location

United States

Company Website

LeadsRx.com

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Popular Alternatives

Popular Alternatives

ROIVENUE Reviews & Ratings

ROIVENUE

ROIVENUEâ„¢
Dreamdata.io Reviews & Ratings

Dreamdata.io

Dreamdata
Heap Reviews & Ratings

Heap

Contentsquare