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What is Trackier?

The Trackier Performance Marketing Platform, which was previously referred to as vNative, provides a comprehensive solution to automate, measure, and enhance all aspects of your marketing efforts, including campaigns, publishers, advertisers, creatives, and conversions, all managed from a single dashboard. This streamlined approach enables marketers to efficiently track their performance and make data-driven decisions to improve their overall strategy.

What is TrackAd?

Deciding how to split a digital acquisition budget across paid channels is one of the toughest calls marketing teams face. TrackAd was built to remove the guesswork from that decision. The platform takes a hybrid measurement approach that adjusts to your market conditions, the data you have available, and the most recent modeling standards. Three methodologies work together: granular touchpoint analysis reveals how users actually move toward purchase; Marketing Mix Modeling processes 24 months of history to pinpoint the moment each channel's returns begin to flatten; and lift measurement quantifies what upper-funnel awareness campaigns genuinely add to bottom-line revenue. Sitting on top of this measurement layer, NOA — TrackAd's prescriptive intelligence — turns what would normally require a full day of expert analysis into instant, ready-to-apply budget recommendations. The typical outcome for clients: roughly one-fifth of ad spend redirected toward channels that produce incremental sales. More than 150 advertisers across Europe, from large retailers to pure-play e-commerce companies, rely on TrackAd to steer their acquisition investments.

Media

Media

Integrations Supported

AppsFlyer
FuseClick
Intercom
Orangear
Singular
TUNE

Integrations Supported

AT Internet
Awin
Connexity
Criteo
Eulerian
Facebook
Google Ads
Google Analytics
Kelkoo Group
Microsoft Power BI
SaleCycle
Telegram
Tradedoubler
YouTube

API Availability

API Availability

Has API

Pricing Information

$299.00/month
Free Trial Offered?

Pricing Information

1500€/month
Basic

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

CloudStuff Technology Pvt Ltd

Date Founded

2016

Company Location

India

Company Website

trackier.com

Company Facts

Organization Name

TrackAd

Date Founded

2015

Company Location

France

Company Website

www.trackad.ai/

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Campaign Management

Not specified

Marketing Analytics

Not specified

Marketing Attribution

Not specified

Mobile Marketing

Not specified

Partner Relationship Management (PRM)

Channel Marketing Automation
Collaboration Tools
Deal Management
Deal Registration
Lead Sharing
Partner Onboarding
Partner Portal
Workflow Management

Performance Marketing

Not specified

Categories and Features

Campaign Management

Channel Management
Lead Management
Multi-Campaign

Marketing Analytics

Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
ROI Tracking

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