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What is Trackless?

Trackless presents a cookieless analytics solution specifically designed for e-commerce businesses. It monitors essential metrics including traffic, sales figures, net revenue post-cancellations and returns, profit margins, return on ad spend (ROAS), product performance, sales funnels, and customer lifetime value. The platform features server-side modules that are compatible with a range of e-commerce systems such as PrestaShop, WooCommerce, Joomla, OpenCart, Magento 2, Shopware 6, and Sylius. Additionally, users of hosted platforms can easily implement Trackless through a lightweight script, while custom systems can take advantage of the API for integration. Data management is prioritized, with secure storage within the EU and a commitment to avoiding the use of proprietary analytics cookies, data sampling, and sharing analytics with advertising networks. Trackless functions harmoniously alongside GA4 or Matomo and allows for data exports in various formats such as CSV, XLSX, and JSON. By leveraging Trackless, users can gain deeper insights into their operations while ensuring the privacy and integrity of their data remain intact, ultimately enhancing their decision-making capabilities. This holistic approach makes it an invaluable tool for online retailers aiming to optimize their performance metrics effectively.

What is Faro Insights?

Faro Insights offers a seamless integration with your Shopify store, equipping you with two vital features: A dynamic dashboard that highlights essential metrics, including net revenue, total orders, average order value (AOV), unique customers, top-selling products, geographic distribution, margin tracking (which encompasses cost of goods sold, returns, and shipping), abandoned cart data, and UTM attribution—alongside month-over-month and year-over-year comparisons to aid in analysis. Moreover, it generates a weekly report powered by AI, which is based on your store's data and is divided into three clear sections: - Recent changes - Their implications - Suggested actions Eliminate the inconvenience of dealing with CSV file exports and the confusion that comes with sales variations. With Faro Insights, you gain clear, actionable insights delivered weekly in a format that is easy to comprehend. This tool is tailored for small Shopify merchants who may not have access to an analytics team, yet still need to make informed decisions on a weekly basis, enhancing their overall decision-making efficiency. In doing so, it empowers these merchants to confidently navigate their business landscape.

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Media

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Integrations Supported

PrestaShop
WooCommerce

Integrations Supported

Shopify

API Availability

API Availability

Pricing Information

EUR 49/year per online store
Free Trial Offered?

Pricing Information

€29/month
€29/month. 14-day free trial, no credit card required.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Not specified

Company Facts

Organization Name

OpenServis

Date Founded

2009

Company Location

Czech Republic

Company Website

trackless.cz/en/

Company Facts

Organization Name

Faro Insights

Date Founded

2026

Company Location

Italy

Company Website

www.faroinsights.app/

Categories and Features

eCommerce Analytics

Not specified

Categories and Features

eCommerce Analytics

Not specified

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