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What is Traction Retail?

Retailers often encounter the difficulty of managing a young and frequently transient workforce, which can hinder their ability to forge a strong brand connection. To improve communication, collaboration, and overall training, it is crucial to develop an inviting environment for both frontline staff and their supervisors through a dynamic online community that provides them with essential tools to thrive in their positions. Traction Retail presents a customized solution utilizing the Salesforce platform, effectively closing the gap between retailers and their mobile workforce. By focusing on performance, autonomy, and transparent communication, Traction Retail enhances the customer experience across employees, locations, and brands alike. This approach streamlines communication and aligns operations across different stores, promoting stronger relationships between corporate headquarters, stakeholders, and sales staff. Furthermore, it simplifies scheduling, task management, and training via intuitive automated tools that are advantageous for both store managers and head office teams, ultimately fostering a more unified working environment. Such a comprehensive strategy not only enhances efficiency but also cultivates a feeling of community and belonging among employees, which can lead to greater job satisfaction and retention.

What is Accenture Cloud Retail Execution?

The increasing intensity of global competition has presented significant obstacles for businesses seeking success in today's market. In response, companies are emphasizing the importance of fostering deeper and more meaningful connections with their customers, distribution channels, and consumers to enhance sales performance. Historically, those in the consumer products industry have faced an overwhelming array of solutions within their front office operations. To address this complexity, Accenture and Salesforce are collaborating to develop a cohesive engagement system for sales processes that leverages Salesforce’s technology alongside Accenture’s extensive knowledge in the consumer goods sector. With the introduction of Accenture Cloud Trade Promotion Management, businesses can effectively plan and execute promotional initiatives while gaining valuable insights into trade investments, expenditure, and overall profitability. Furthermore, Accenture Cloud Retail Execution enables both management and field sales personnel to implement targeted and compliant promotions, thereby improving their presence in the market. By combining their strengths, this partnership aims not only to simplify operations but also to foster sustainable growth in an increasingly competitive environment, ensuring businesses can adapt and thrive in the face of ongoing challenges. Ultimately, the goal is to create a more efficient framework that supports long-term success for organizations navigating this complex landscape.

Media

Media

Integrations Supported

Salesforce
Acoustic Insights
Affinity Solutions
Amazon Marketing Cloud
Appway Digital Banking
CUFinder
Cisco Kinetic
Informatica Data Privacy Management
Informatica Enterprise Data Catalog
Kezzler
MetricFire
Planview Hub
SS&C Chorus Document Automation
SafeNet Trusted Access
ServiceNow Integrated Risk Management
Skywise
Text Control
Tulip
iSecurity AP-Journal

Integrations Supported

Salesforce
Acoustic Insights
Affinity Solutions
Amazon Marketing Cloud
Appway Digital Banking
CUFinder
Cisco Kinetic
Informatica Data Privacy Management
Informatica Enterprise Data Catalog
Kezzler
MetricFire
Planview Hub
SS&C Chorus Document Automation
SafeNet Trusted Access
ServiceNow Integrated Risk Management
Skywise
Text Control
Tulip
iSecurity AP-Journal

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Traction on Demand

Date Founded

2007

Company Location

Canada

Company Website

www.tractionretail.ca

Company Facts

Organization Name

Accenture Cloud

Date Founded

1989

Company Location

United States

Company Website

www.accenture.com/us-en

Categories and Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

Categories and Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

Trade Promotion Management

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

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