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What is Trax?

Trax Retail uses artificial intelligence and image analytics to help CPG brands and retailers measure what is happening on store shelves. By processing images collected in retail environments, the technology provides detailed information about product availability, shelf space, pricing, placement, and promotional display compliance. These insights help commercial teams assess merchandising performance, spot distribution gaps, and understand whether products are positioned as intended across retail locations. Trax’s image recognition business joined FORM, bringing its shelf analytics expertise together with FORM’s field execution and workflow management capabilities. Through this combination, businesses can connect store-level image data with the day-to-day activities of field teams. When an issue is identified, teams can prioritize the location, coordinate follow-up tasks, and verify that the necessary actions have been completed. This approach gives brands a more connected way to monitor retail conditions, improve merchandising execution, and make decisions based on what is actually happening in stores.

What is Kepler Analytics?

The Kepler system utilizes our distinctive traffic measurement technology to create a versatile platform that improves sales optimization by merging retail traffic metrics with sales data and critical performance indicators, ultimately encouraging favorable in-store sales behaviors. By meticulously analyzing and tracking new trends, retailers gain the ability to execute practical strategies that significantly boost their return on investment related to both their store and personnel resources. Furthermore, the KeplerX module allows retailers to automate responses to performance challenges while closely monitoring compliance with established guidelines. We see ourselves not just as a software provider, but as a committed collaborative partner focused on assisting retailers in maximizing their physical retail environments. Our Kway engagement framework is designed to ensure ongoing support and involvement tailored to your business requirements, providing the essential guidance needed to succeed in a competitive market. In prioritizing partnership over mere transactions, we strive to deliver enduring value that meets the evolving needs of our clients, ultimately fostering a mutually beneficial relationship that adapts to the dynamic retail landscape. This approach not only enhances immediate sales performance but also positions retailers for sustainable growth over time.

Media

Media

Integrations Supported

Integrations Supported

Retail Express

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Online Training

Company Facts

Organization Name

Trax Retail

Date Founded

2010

Company Location

US

Company Website

traxretail.com

Company Facts

Organization Name

Kepler Analytics

Date Founded

2015

Company Location

Australia

Company Website

kepleranalytics.com

Categories and Features

Retail Analytics

Not specified

Retail Execution

Not specified

Retail Intelligence

Not specified

Categories and Features

Retail Analytics

Not specified

Retail Execution

Not specified

Retail Intelligence

Not specified

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