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What is Trax?

Trax Retail uses artificial intelligence and image analytics to help CPG brands and retailers measure what is happening on store shelves. By processing images collected in retail environments, the technology provides detailed information about product availability, shelf space, pricing, placement, and promotional display compliance. These insights help commercial teams assess merchandising performance, spot distribution gaps, and understand whether products are positioned as intended across retail locations. Trax’s image recognition business joined FORM, bringing its shelf analytics expertise together with FORM’s field execution and workflow management capabilities. Through this combination, businesses can connect store-level image data with the day-to-day activities of field teams. When an issue is identified, teams can prioritize the location, coordinate follow-up tasks, and verify that the necessary actions have been completed. This approach gives brands a more connected way to monitor retail conditions, improve merchandising execution, and make decisions based on what is actually happening in stores.

What is Omnilytics?

Omnilytics elevates retailers above their competition by offering comprehensive and practical insights that improve their decision-making strategies. As competition intensifies and consumers become more informed, many formerly successful retailers have encountered difficulties in recent years due to these evolving market conditions. The balance of power has transitioned from brands to consumers, who now set the trends within the marketplace. In the absence of dependable market data, retailers frequently resort to speculation when making critical decisions. The brands that succeed will be those adept at spotting emerging trends early, acting promptly, and meeting customer demands in advance of their rivals. Our commitment lies in advancing technology to transform the retail industry. Our team consists of experienced individuals, including merchandisers, buyers, brand managers, and analysts, all of whom have a deep understanding of the industry's challenges. We take great pride in partnering with some of the most forward-thinking and successful retailers around the globe, working tirelessly to help them maintain their competitive edge. By utilizing our industry knowledge, we empower clients to navigate the intricacies of retail and attain long-term success, ensuring they are always prepared for the future landscape of retail challenges.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

$7 per week
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Trax Retail

Date Founded

2010

Company Location

US

Company Website

traxretail.com

Company Facts

Organization Name

Omnilytics

Date Founded

2014

Company Location

Singapore

Company Website

omnilytics.co/omnilytics-overview

Categories and Features

Retail Analytics

Not specified

Retail Execution

Not specified

Retail Intelligence

Not specified

Categories and Features

Retail Analytics

Not specified

Retail Intelligence

Not specified

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