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What is Trax?

Trax Retail uses artificial intelligence and image analytics to help CPG brands and retailers measure what is happening on store shelves. By processing images collected in retail environments, the technology provides detailed information about product availability, shelf space, pricing, placement, and promotional display compliance. These insights help commercial teams assess merchandising performance, spot distribution gaps, and understand whether products are positioned as intended across retail locations. Trax’s image recognition business joined FORM, bringing its shelf analytics expertise together with FORM’s field execution and workflow management capabilities. Through this combination, businesses can connect store-level image data with the day-to-day activities of field teams. When an issue is identified, teams can prioritize the location, coordinate follow-up tasks, and verify that the necessary actions have been completed. This approach gives brands a more connected way to monitor retail conditions, improve merchandising execution, and make decisions based on what is actually happening in stores.

What is OpsCenter?

OpsCenter is an intuitive, comprehensive cloud-based platform specifically designed for the retail industry, focused on optimizing the management and execution of in-store tasks and communications. Being a cloud solution, it does away with the complexities of software installation and upkeep, enabling quick setup and easy configuration. Taking an operational approach to communication and task management, Opterus has developed a streamlined interface that demands minimal oversight from users in business roles. Its modular architecture allows OpsCenter to tackle the broad challenges of retail communications rather than merely addressing single issues. The platform has garnered significant user engagement throughout various levels of the retail organization, showcasing its effectiveness. Furthermore, updates are delivered promptly, are free of charge, and are easy to implement, while tailored workflows can be created without requiring any programming knowledge. This adaptability and ease of use make OpsCenter an indispensable tool for retailers striving to improve their operational productivity and effectiveness. Ultimately, its comprehensive features and user-centric design position it as a critical resource for enhancing retail success.

Media

Media

Integrations Supported

Integrations Supported

StackStorm

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Trax Retail

Date Founded

2010

Company Location

US

Company Website

traxretail.com

Company Facts

Organization Name

Opterus Inc.

Company Location

Canada

Company Website

opterus.com

Categories and Features

Retail Analytics

Not specified

Retail Execution

Not specified

Retail Intelligence

Not specified

Categories and Features

Retail Execution

Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Retail Site Audit
Workforce Management

Task Management

Collaboration
Create Subtasks
Percent-Complete Tracking
Recurring Tasks
Reporting/Analytics
Task Board View
Task Planning
Task Scheduling
Task Tracking

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