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What is TruConversion?

TruConversion delivers valuable insights into which marketing strategies yield positive results and identifies areas that require enhancement while providing actionable solutions for improvement. The marketing landscape can be quite intricate, and keeping track of your marketing initiatives can further complicate matters. Smart Funnels streamlines this experience, allowing you to efficiently monitor your marketing funnels in a matter of minutes. As an all-encompassing analytics and feedback platform, TruConversion scrutinizes the behavior patterns of visitors on both your website and mobile applications, enabling you to make minor adjustments that can lead to significant boosts in your conversion rates. TruConversion not only allows you to gather customer insights effortlessly, without needing to reach out directly, but it also distinguishes itself as the most powerful and intuitive tracking tool on the market today, making it a crucial resource for businesses focused on enhancing their operational effectiveness. By utilizing its comprehensive features, you can gain deeper insights into your audience's preferences and fine-tune your marketing strategies to achieve optimal results. Additionally, the actionable data provided by TruConversion empowers you to make informed decisions that can drive growth and improve customer engagement over time.

What is Air360?

Air360 is a comprehensive tool for digital experience analytics specifically designed for conversion rate optimization (CRO). This software aids in deciphering user actions on your website while uncovering previously unnoticed behaviors. Our emphasis is on providing user-friendly analytics tools that deliver actionable insights, enabling you to enhance your website efficiently and significantly increase your conversion rates. With Air360, optimizing your CRO process becomes straightforward and efficient: * No coding or tagging is necessary * You can segment users according to your preferences * A complete set of features is available to explore user behavior in depth * Additionally, our team of CRO experts is ready to assist you throughout the journey, ensuring you maximize your platform's potential. This level of support enhances your ability to make informed decisions based on real user data.

Media

Media

Integrations Supported

Integrations Supported

AB Tasty
Google Chrome
Kameleoon
Looker
Microsoft Power BI
SFTPPlus
Salesforce

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Sessions-based

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

TruConversion

Date Founded

2015

Company Location

United Kingdom

Company Website

www.truconversion.com

Company Facts

Organization Name

Air360

Date Founded

2016

Company Location

Japan

Company Website

www.air360.io

Categories and Features

Heatmap

Not specified

Session Replay

Not specified

Categories and Features

Digital Analytics

Not specified

Digital Experience Platforms (DXP)

Alerts / Notifications
Personalization / Segmentation
Reporting / Analytics

Heatmap

Behavioral Mapping
Dashboard
Element Analytics
Embeddable Maps
For Sales
For Science
Territorial Mapping
Website Analytics

Session Replay

Mouse Tracking
Optimization Tools
Session Recording
User Experience Analysis
Visitor Segmentation

Web Analytics

Conversion Tracking
Form Analytics
Goal Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Time on Site Tracking
User Interaction Tracking

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