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What is TrustRadius?

TrustRadius is a B2B technology decisioning and buyer intelligence platform designed to help technology buyers make purchasing decisions while giving vendors tools for customer voice, demand generation, and buyer intelligence. Buyers can research business technology products using verified peer reviews, detailed product information, feature and pricing information, comparisons, and alternative product suggestions. TrustRadius verifies reviewers and vets reviews, with an emphasis on detailed feedback that provides buyers with information about real-world product experiences. Vendors can create and manage product profiles, generate customer reviews, customize review questions, and use customer feedback to communicate product use cases, capabilities, and differentiators. Customer review content can also be activated outside TrustRadius through tools that allow companies to incorporate customer quotes and other voice-of-customer material into marketing and sales assets. TrustRadius converts activity from buyers researching products, competitors, categories, pricing, features, comparisons, and demos into downstream intent signals for participating vendors. This second-party intent data helps marketing and sales teams identify accounts demonstrating active purchase research and apply those signals to ABM, sales intelligence, lead generation, prioritization, personalization, and predictive modeling. Vendors can also use intent activity to identify existing customers researching competitors or additional products, providing signals that may indicate churn risk or expansion opportunities. TrustRadius Intent-Driven Leads uses this buyer activity to identify in-market buyers matching a vendor's ICP and engage them using content derived from customer reviews. The platform also provides GEO Monitoring to show where products appear in AI-generated results, how often they are cited, and how their AI Share of Voice compares with competitors.

What is ActivTrak?

ActivTrak is a cloud-based platform designed for workforce intelligence, enabling the conversion of work activity data into practical insights for monitoring employees, enhancing productivity and performance management, and facilitating effective workforce planning that yields quantifiable returns on investment. The setup process is streamlined and efficient, allowing users to begin gathering data within minutes. This quick deployment empowers organizations to make informed decisions almost immediately.

Media

Media

Integrations Supported

Salesforce
Zapier
Axis LMS
HG Insights
HG Insights Contextual Intelligence Platform
Prodsight
Retamo
Reviewshake
Xoxoday

Integrations Supported

Salesforce
Zapier
Asana
Basecamp
GitHub
Google Data Studio
Microsoft Power BI
Microsoft Teams
Qmarkets
QuickBooks Accountants
Trello
Workday Recruiting
Xero

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version

Pricing Information

$10/user/month billed annually
We’ve designed our plans with flexibility and scalability in mind. Each plan has been created to offer unmatched value while giving you the option of adding functionality a la carte based on your needs.
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Windows
Mac

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

HG Insights

Date Founded

2012

Company Location

United States

Company Website

trustradius.com

Company Facts

Organization Name

Birch Grove Software

Date Founded

2009

Company Location

United States

Company Website

activtrak.com/

Categories and Features

Review Management

Dashboard
Response Management
Review Monitoring
Review Notification
Social Sharing

Categories and Features

Computer Security

Audit Trail
Compliance Management
Real Time Monitoring
Security Event Log
Vulnerability Protection

Employee Engagement

Benchmarking
Employee Guides
Employee Recognition
Feedback Management
Goal Management
Performance Management

Employee Monitoring

Activity Monitoring
Browsing History
Email Monitoring
Productivity Analysis
Time & Attendance
Time Tracking

Investigation Management

Contact Management
Data Management
Incident Management
Reporting & Statistics
Subject Profiles

Remote Work

Not specified

Threat Intelligence

Not specified

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