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What is Unific?

Unific provides a smooth integration of vital shopping cart information with HubSpot, enabling businesses to understand their customer demographics better while delivering growth solutions such as dynamic coupon offerings and comprehensive analytics aimed at improving customer acquisition, retention, and engagement. By forming extensive links between shopping carts and HubSpot, Unific incorporates features like data enrichment and custom field synchronization. The platform also detects key differences in purchasing patterns, allowing it to classify customers into specific segments, which facilitates the development of customized ecommerce marketing strategies tailored to each group. Furthermore, with the innovative Dynamic Segments feature, businesses can segment their audience in real-time, simplifying the automation of the customer journey through advanced segmentations that often pose challenges for many ecommerce marketers. In addition, the Coupon Generator empowers businesses to automatically distribute unique, limited-time coupon codes based on complex criteria, enhancing promotional efforts. Unific also allows users to generate Draft Orders in Shopify, which can be synchronized with HubSpot as Deals, leveraging HubSpot's features to efficiently manage and close sales opportunities, ultimately contributing to business growth. This all-encompassing suite of tools not only enhances marketing efforts but also significantly streamlines operations, ensuring that businesses can operate more effectively in a competitive landscape. All these features work together to create a robust framework that supports long-term success and customer loyalty.

What is Hapily?

Hapily is a cutting-edge platform designed for managing in-person marketing and event logistics, which integrates flawlessly with HubSpot, allowing teams to connect their entire event strategy with their customer relationship management (CRM) system, ultimately driving engagement into revenue, pipeline growth, and overall expansion. In the lead-up to an event, teams can leverage a unified CRM-linked platform to perform a variety of functions including registration, communication, promotion, ticket sales, development of event landing pages, managing invitation processes, coordinating sessions, and setting up pre-scheduled meetings. During the event, Hapily adeptly captures leads, manages check-in procedures, organizes meetings, tracks attendee engagement, prints badges, and synchronizes engagement metrics with HubSpot in real time. With AI-powered lead capture capabilities, the platform enriches contact data and converts face-to-face conversations into actionable entries within the CRM system. After the event wraps up, teams can enhance attendee follow-up, effectively manage leads, conduct feedback surveys, link activities to sales opportunities, and assess reporting and return on investment (ROI). Additionally, event data is integrated into HubSpot using a specially designed data model for events, guaranteeing that it aligns with existing reports, workflows, and dashboards while yielding insightful analytics for future events. This comprehensive approach enables organizations to refine their event strategies and maximize the benefits of their marketing initiatives, thereby enhancing overall business performance. Ultimately, Hapily empowers teams to elevate their event management experience and foster stronger connections with their audiences.

Media

Media

Integrations Supported

HubSpot CRM
BigCommerce
HubSpot Customer Platform
Magento
Shopify
WooCommerce

Integrations Supported

HubSpot CRM

API Availability

API Availability

Pricing Information

$1 per month
Free Version

Pricing Information

$600 per month

Supported Platforms

Not specified

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Unific

Company Location

United States

Company Website

www.unific.com

Company Facts

Organization Name

Hapily

Date Founded

2023

Company Location

United States

Company Website

hapily.com

Categories and Features

eCommerce Integration

Not specified

Integration

Not specified

Categories and Features

Event Management

Not specified

Marketing

Not specified

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