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What is Unify?

Leverage a pipeline that integrates over ten sources of intent data, along with artificial intelligence and automation, to refine prospecting, personalization, and engagement in a streamlined workflow. Unify acts as a holistic platform that significantly enhances the efficiency and innovation of revenue teams by automating various go-to-market approaches. By amalgamating more than ten intent data sources with sophisticated AI and seamless automation, it simplifies the tasks of prospecting, personalization, and engagement. Noteworthy features include "Plays," which create automated workflows for repeatable strategies, "Signals" that identify real-time buying intent, and "Sequences" that enable personalized outreach across diverse channels. The platform’s AI functionalities not only assist in lead research but also in crafting customized messaging at scale, while its managed deliverability ensures effective communication. With a strong reputation endorsed by high-growth companies like Justworks, Lattice, and OpenPhone, Unify is committed to equipping sales, marketing, and growth teams with the tools they need to excel. This groundbreaking solution is positioned as an essential resource in today’s marketing environment, paving the way for teams to achieve unprecedented results. As businesses continue to evolve, the importance of such integrated platforms in driving success cannot be overstated.

What is GTM OS?

GTM OS functions as an AI-enhanced outbound solution designed specifically for B2B revenue teams, acting as an integrated AI agent that works alongside your existing outbound systems in which you have already invested. This advanced framework improves your current operations by replacing the layers associated with enrichment, signal processing, intent analysis, workflow management, and total addressable market (TAM) development, all while keeping your CRM and sequencing tools intact. Rather than necessitating a transition to a new user interface, it serves as a smart agent supported by a four-system backend that can be customized through a single YAML file and activated at your convenience, ensuring consistent daily outputs within the platforms your team is accustomed to. By amalgamating various tools into a cohesive operational layer, it optimizes functions related to TAM, Signal, Enrichment, and Delivery, thereby enhancing overall efficiency. The TAM feature constructs and refreshes the pool of addressable accounts, significantly extending its reach beyond the LinkedIn TAM, and assesses accounts upon entry to guarantee their relevance. The Signal component organizes leads into categories such as Expansion, New Sheriff, and Leaky Bucket, while also providing customized signals that resonate with your ideal customer profile, which are prioritized based on their intensity. Enrichment employs a Cascade method with probabilistic routing through more than 15 data sources, supplemented by an AI fallback to boost data precision and dependability. This cutting-edge system ultimately equips teams with the tools they need to function more effectively, make informed decisions, and operate with greater assurance in their strategies. Furthermore, its ability to adapt to various operational needs makes GTM OS a versatile asset in a rapidly changing business environment.

Media

Media

Integrations Supported

6sense
Clearbit
HubSpot CRM
Salesforce
Zapier
Apollo
Bombora
Clay
Demandbase
G2 Buyer Intent
Google Tag Manager
LeadIQ
LinkedIn Sales Navigator
Monk
Outreach
QEval
Salesloft
Segment
Smartlead.ai
n8n

Integrations Supported

6sense
Clearbit
HubSpot CRM
Salesforce
Zapier
Apollo
Bombora
Clay
Demandbase
G2 Buyer Intent
Google Tag Manager
LeadIQ
LinkedIn Sales Navigator
Monk
Outreach
QEval
Salesloft
Segment
Smartlead.ai
n8n

API Availability

Has API

API Availability

Has API

Pricing Information

$700/month
Free Trial Offered?
Free Version

Pricing Information

$2,250 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Unify

Date Founded

2023

Company Location

United States

Company Website

www.unifygtm.com

Company Facts

Organization Name

GTM OS

Company Location

United States

Company Website

gtmos.run/

Categories and Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Revenue Intelligence

Actionable Insights
Alerts / Notifications
CRM Interactions
Call Scoring
Conversation Intelligence
Dashboard
Email/Message Interactions
Market Intelligence
Phone Call Interactions
Pipeline Visibility
Sales Coaching
Video Call Interactions

Revenue Operations

AI Insights
Account Health Dashboard
Automatic CRM Updates
Contact / Activity Tracking
RevOps Automation
Revenue Dashboard
Revenue Intelligence / Reporting
Sales Analytics
Sales Forecasting
Third-Party Data Aggregation

Sales Acceleration

CPQ
Campaign Management
Dialer
Email Sequencing
Email Templates
Email Tracking
List Building
Meeting Scheduler
Predictive Analytics
Reporting
Sales Gamification
Sales Intelligence
Sales Workflow Management

Sales Engagement

CRM Integration
Call Scripts / Call Steps
Email Sequences
Email Tracking / Automation
Lead Management
Reporting / Analytics
Sales / Voice Dialer
Sales Automation
Search
Task Management
Templates
Workflow Management

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Categories and Features

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