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What is Upstack Data?

Upstack Data is the #1 Most Reliable Ad Tracking Software For Shopify. Modern browsers, ad blockers, and iOS privacy changes break the tracking ad platforms rely on, so campaigns optimize on incomplete data. Upstack captures events server-side and resolves who each visitor is across sessions and devices, feeding accurate first-party data to Meta, Google, and Klaviyo — for lower CAC, more reliable attribution, and more recovered revenue from Klaviyo abandonment flows. One platform, from $249/mo — with a 21-day free trial and a 60-day money-back guarantee.

What is Tapad?

Tapad has forged partnerships with a variety of brands to construct an all-encompassing global digital identity graph, enhancing their digital marketing tactics for the future. This groundbreaking Tapad Graph enables marketers to accurately identify customers or related households across multiple devices, supporting crucial functions in programmatic targeting, media analysis, attribution, and personalized marketing on a global level. Marketers can now seamlessly interact with consumers across an array of devices while gaining a more profound understanding of their touchpoints. Expand your outreach by connecting with consumers through an extensive range of digital identifiers, revealing new opportunities for engagement. By integrating additional devices into your existing datasets, you can effectively widen your reach. Customize your messaging across paid, earned, and programmatic campaigns to resonate with diverse audiences. In addition, Tapad collaborates with brands, agencies, and platforms to infuse their graph with device identifiers from various systems or data repositories, enriching it with more devices at both the household and individual levels, ultimately leading to improved marketing results. This cooperative strategy not only ensures that brands are equipped to thrive but also empowers them to adapt swiftly to the ever-changing dynamics of the digital marketing sphere. As the landscape continues to evolve, such partnerships will be crucial for maintaining a competitive edge.

Media

No images available

Media

Integrations Supported

Bing
Facebook Ads
Google Ads
Google Tag Manager
Klaviyo
Omnisend
Pinterest Ads
Snapchat Ads
TikTok Ads

Integrations Supported

Centro Basis
Flashtalking
FreeWheel Beeswax
Innovid
MSIGHTS
Noko
OpenX
Resonate
Sizmek Ad Suite
Treasure Data
Twine

API Availability

Has API

API Availability

Pricing Information

$249/month
Upstack Data Pricing

Plans start at $249/mo.
21-day free trial, 60-day money-back guarantee, no contracts, cancel anytime.

Attribution — $249/mo
Signal — $499/mo
Attribution + Signal — $649/mo

✓Marketing performance dashboards
✓Multi-touch attribution
✓P&L and contribution margin reporting
✓Unlimited lookback
✓Channel attribution reporting
✓Unlimited custom dashboards
✓Clean event stream to your warehouse
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Upstack Data

Date Founded

2022

Company Location

United States

Company Website

www.upstackdata.com

Company Facts

Organization Name

Tapad

Date Founded

2010

Company Location

United States

Company Website

www.tapad.com

Categories and Features

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Identity Resolution

Not specified

Marketing Attribution

Conversion Tracking
Cross-Channel Attribution
Multi-Touch Attribution

Categories and Features

Identity Resolution

Not specified

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