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What is Upstack Data?

Upstack Data is the #1 Most Reliable Ad Tracking Software For Shopify. Modern browsers, ad blockers, and iOS privacy changes break the tracking ad platforms rely on, so campaigns optimize on incomplete data. Upstack captures events server-side and resolves who each visitor is across sessions and devices, feeding accurate first-party data to Meta, Google, and Klaviyo — for lower CAC, more reliable attribution, and more recovered revenue from Klaviyo abandonment flows. One platform, from $249/mo — with a 21-day free trial and a 60-day money-back guarantee.

What is TrueROAS?

TrueROAS is an advanced ad tracking and attribution system that leverages artificial intelligence, tailored specifically for ecommerce enterprises, allowing merchants to accurately identify and allocate sales to their respective advertising channels like Meta, Google, and TikTok, which in turn uncovers the authentic sources of their income and optimizes advertising budgets, even in a cookie-less landscape. This innovative tool integrates effortlessly with platforms such as Shopify and WooCommerce while also supporting custom integrations, presenting real-time analytics through a unified dashboard that highlights essential performance metrics, lifetime value assessments, creative insights, and return on investment, thus empowering advertisers to identify successful campaigns, reduce unnecessary spending, and make informed choices based on precise attribution rather than mere conjecture. Utilizing state-of-the-art AI and machine learning methodologies, it effectively links conversions to individual advertisements, provides enriched conversion data back to the platforms, and delivers swift insights that enhance return on ad spend and lower acquisition costs, all while adhering to GDPR standards and emphasizing user privacy. Additionally, its intuitive interface is designed so that even individuals with limited technical expertise can harness its features to fine-tune their advertising tactics successfully. The comprehensive nature of TrueROAS not only improves clarity in marketing performance but also fosters confidence in decision-making processes for advertisers.

Media

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Media

Integrations Supported

Facebook Ads
Google Ads
Pinterest Ads
Shopify
Snapchat Ads
TikTok Ads
Bing
Google Tag Manager
Klaviyo
Omnisend
WordPress

Integrations Supported

Facebook Ads
Google Ads
Pinterest Ads
Shopify
Snapchat Ads
TikTok Ads
Google Drive
Instagram Ads
Klarna
Meta Ads
PayPal
WooCommerce
X Ads (Twitter Ads)
YouTube Ads

API Availability

Has API

API Availability

Pricing Information

$249/month
Upstack Data Pricing

Plans start at $249/mo.
21-day free trial, 60-day money-back guarantee, no contracts, cancel anytime.

Attribution — $249/mo
Signal — $499/mo
Attribution + Signal — $649/mo

✓Marketing performance dashboards
✓Multi-touch attribution
✓P&L and contribution margin reporting
✓Unlimited lookback
✓Channel attribution reporting
✓Unlimited custom dashboards
✓Clean event stream to your warehouse
Free Trial Offered?

Pricing Information

Free
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Upstack Data

Date Founded

2022

Company Location

United States

Company Website

www.upstackdata.com

Company Facts

Organization Name

TrueROAS

Date Founded

2020

Company Location

Sweden

Company Website

www.trueroas.com

Categories and Features

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Identity Resolution

Not specified

Marketing Attribution

Conversion Tracking
Cross-Channel Attribution
Multi-Touch Attribution

Categories and Features

Advertising

Not specified

Marketing Attribution

Not specified

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