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What is Upstack Data?

Upstack Data is the #1 Most Reliable Ad Tracking Software For Shopify. Modern browsers, ad blockers, and iOS privacy changes break the tracking ad platforms rely on, so campaigns optimize on incomplete data. Upstack captures events server-side and resolves who each visitor is across sessions and devices, feeding accurate first-party data to Meta, Google, and Klaviyo — for lower CAC, more reliable attribution, and more recovered revenue from Klaviyo abandonment flows. One platform, from $149/mo — with a 10-day free trial and a 60-day money-back guarantee.

What is Two Owls Facebook Pixel?

Two Owls Facebook Pixel is a powerful advertising tracking and attribution solution developed by Omega, designed to work seamlessly with platforms like Shopify, Wix, and BigCommerce. By effectively implementing Pixels and Conversion APIs, you can greatly enhance the quality of your data collection efforts. It diligently monitors conversion events from both browser and server perspectives, transmitting additional pertinent information that helps connect these events to Facebook profiles whenever feasible. This capability significantly enriches the data that Facebook processes, thereby optimizing how your advertising campaigns are delivered. Additionally, it offers accurate reporting that resolves many of the difficulties users encounter with Facebook Ads Manager, particularly in light of the updates brought by iOS 14 and subsequent versions, providing you with clearer and more actionable insights into your advertising performance. As businesses navigate the complexities of the digital marketing landscape, this tool becomes indispensable for refining advertising tactics and achieving better results. Its integration into your marketing strategy can lead to enhanced engagement and improved conversion rates over time.

Media

No images available

Media

No images available

Integrations Supported

Shopify
BigCommerce
Bing
Facebook
Facebook Ads
Google Ads
Google Tag Manager
Klaviyo
Omnisend
Pinterest Ads
Snapchat Ads
TikTok Ads
Wix
WordPress

Integrations Supported

Shopify
BigCommerce
Bing
Facebook
Facebook Ads
Google Ads
Google Tag Manager
Klaviyo
Omnisend
Pinterest Ads
Snapchat Ads
TikTok Ads
Wix
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

$149/month
Upstack Data Pricing

Server-side tracking, cross-device identity resolution, and multi-touch attribution — all included in every plan. Plans start at $149/mo. 10-day free trial, no contracts, cancel anytime.

Starter — $149/mo — up to 500 orders/month
Scale — $399/mo — up to 2,000 orders/month
Growth — $699/mo — up to 10,000 orders/month
Elite — $1,699/mo — up to 30,000 orders/month
Enterprise — Custom — 30,000+ orders/month

Every plan includes server-side tracking + Conversion API, cross-device identity resolution, and multi-touch attribution. Higher tiers add profit & loss reporting, channel attribution, dedicated support, and custom integrations.
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Upstack Data

Date Founded

2022

Company Location

United States

Company Website

www.upstackdata.com

Company Facts

Organization Name

Two Owls

Date Founded

2007

Company Location

Vietnam

Company Website

twoowls.io

Categories and Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Categories and Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

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