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What is VIS.X?

VIS.X® is a cutting-edge advertising technology that streamlines the execution of media and robust ad products on a grand scale. By integrating inventory into a unified auction that showcases all available offerings in one transaction, VIS.X® significantly boosts the bidstream efficiency for advertisers. Created by YOC, this platform is tailored to unlock the full capability of digital advertising, establishing VIS.X® as a top choice for influential programmatic campaigns. Advertisers can smoothly carry out transactions using YOC's unique high-impact ad formats without any extra adjustments required on their demand-side platforms (DSPs). The platform's innovative creative technology can transform standard creative assets into captivating, high-impact rich media advertisements in real-time, precisely at the moment of transaction. With a multitude of esteemed publishers already participating, VIS.X® presents advertisers with an extensive inventory that is guaranteed to be 100% brand-safe and of superior quality, all accessible at scale. Additionally, VIS.X® gives publishers the option to either directly connect their monetization systems or implement header bidding, which enhances their advertising strategies' flexibility. This distinct method not only optimizes revenue potential for publishers but also fosters a more effective advertising environment for advertisers, ensuring a win-win scenario for all parties involved. As the landscape of digital advertising evolves, VIS.X® continues to adapt and innovate, setting new standards in the industry.

What is GumGum?

GumGum, an international media and technology firm, focuses on contextual intelligence, leveraging over ten years of machine learning expertise to derive insights from digital content within the advertising and sports sectors. They offer a range of cutting-edge, future-ready solutions tailored for advertisers. Their flagship platform, Verityâ„¢, analyzes the semantics of images, text, and video across the internet, enabling marketers to strategically place ads in environments where audiences are most engaged and receptive. By integrating contextual targeting with brand safety measures and unique high-impact ad formats, GumGum ensures superior levels of accuracy, efficiency, and performance in advertising. Additionally, their in-game advertisements empower brands to tap into the vast engagement potential of a global audience, enhancing connection and interaction with consumers. This approach not only elevates brand visibility but also enriches consumer experience through relevant content.

Media

Media

Integrations Supported

152 Media
Bucksense

Integrations Supported

152 Media
Bucksense

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

YOC Mobile Advertising

Date Founded

2001

Company Location

Germany

Company Website

yoc.com/vis-x-platform/

Company Facts

Organization Name

GumGum

Date Founded

2007

Company Location

United States

Company Website

www.gumgum.com

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Categories and Features

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

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