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What is Valueimpression?

With more than eight years of experience in the advertising industry, ValueImpression has observed numerous transformations in advertising technology. Our insight into the challenges faced by publishers, as well as the opportunities they might overlook, fuels our mission to help them maximize the worth of every impression they deliver. Consequently, we empower publishers to achieve the most precise and profitable value for each impression. ValueImpression establishes a unique and strong partnership with leading global advertising exchanges, allowing us to elevate your inventory to premier campaigns through efficient header bidding techniques. Our real-time reporting tools equip publishers with a thorough overview of their ad operations, ensuring they remain informed and capable of making swift adjustments. By continuously monitoring performance and applying necessary optimizations, we guarantee that publishers attract the most valuable demand for their inventory, thus enhancing their potential for revenue growth. This unwavering commitment to excellence positions ValueImpression as a reliable partner in navigating the intricacies of contemporary advertising, ensuring that our publishers not only meet but exceed their goals in a competitive landscape. Additionally, we believe that collaboration and communication are key to achieving long-term success in this dynamic environment.

What is Campaign Manager+?

An innovative self-service advertising platform designed to boost efficiency while simplifying the management of campaigns. It boasts a unified interface that aggregates reports from various sources, including search, social media, and display campaigns, all accessible through a single dashboard. Users can initiate campaigns on multiple demand-side platforms simultaneously, which greatly minimizes time and effort. Take advantage of an easy-to-use drag-and-drop feature for ad creation, granting you increased control over your advertising materials. With a single click, you can also generate Google UTMs that can be seamlessly applied across all ad placements. The platform includes vendor cost analytics, providing detailed reports that track expenditures along with key metrics like CPM, CPC, and CPA for each vendor. By utilizing a single tag, you can build actionable first-party data, which aids in crafting custom audiences for more targeted advertising. Protect your campaigns effectively with an integrated brand safety and verification solution that guards against fraudulent clicks and impressions. You can easily create conversion pixels right from the dashboard, allowing for simple implementation on your site. Should you need to adjust creative assets, onboard new publishers, or modify booked impressions, the Bulk Placement Editor enables you to make extensive campaign changes swiftly, ensuring your advertising strategies remain optimized. This comprehensive solution equips you with all the necessary tools to successfully manage and elevate your advertising efforts, making it an invaluable asset for marketers looking to streamline their processes.

Media

Media

Integrations Supported

Integrations Supported

DV Publisher Suite
Facebook Ads
Google Ads
Instagram
Meta Ads
PubMatic
SpotX
The Trade Desk
X (Twitter)
YouTube
comScore

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Valueimpression

Date Founded

2018

Company Location

United States

Company Website

valueimpression.com

Company Facts

Organization Name

Eyereturn Marketing

Date Founded

2000

Company Location

Canada

Company Website

eyereturnmarketing.com/ad-server/campaign-manager-plus/

Categories and Features

Ad Networks

Not specified

Display Advertising

Not specified

Categories and Features

Ad Networks

Not specified

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