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What is WebBuy Digital Retailing?

WebBuy Digital Retailing is a comprehensive omnichannel automotive retailing platform designed to help dealerships transform online vehicle shoppers into completed buyers through a fully connected digital sales experience. The platform combines online digital retailing, showroom sales tools, trade-in management, financing workflows, desking functionality, and paperless transaction processing into one integrated automotive purchasing solution. WebBuy enables customers to begin the buying journey online through trade-in valuations, financing prequalification, payment calculations, and deal customization while allowing them to seamlessly continue or finalize purchases inside the dealership showroom. The platform supports multiple customer touchpoints including dealership websites, mobile devices, showroom kiosks, and in-store interactions, creating a synchronized and flexible omnichannel retailing experience. WebBuy integrates with dealership management systems, lenders, F&I providers, and dealership websites to streamline communication and maintain one consistent deal structure throughout the entire customer journey. Its digital showroom tools allow dealerships to guide customers through the buying process while ensuring products, financing options, and F&I offerings are consistently presented during every transaction. The platform also provides advanced desking capabilities that let dealership staff modify deals in real time and instantly update customer-facing information across devices and sales channels. WebBuy supports white-label branding and customizable workflows, enabling dealerships to preserve their own branding, pricing strategies, and sales processes instead of relying on rigid one-size-fits-all systems. Additional features include paperless sales processing, integrated trade-in tools, synchronized customer shopping carts, and digital checkout experiences inspired by modern online retail expectations.

What is Autotrader?

Autotrader B2B offers a diverse range of digital marketing, advertising, analytics, and retail tools designed exclusively for automotive dealerships, with the goal of connecting dealers to potential buyers who are actively on the lookout for vehicles. This comprehensive suite presents tailored solutions for both Franchise and Independent dealers, including listing packages that highlight new, used, and specialty vehicles for enthusiastic shoppers while providing flexible visibility options and advanced merchandising tools. Moreover, real-time analytics enable dealerships to pinpoint which vehicles resonate most with consumers, allowing them to make data-driven decisions effectively. The platform also features digital retailing capabilities that enhance the online purchasing experience, allowing consumers to calculate payments, evaluate trade-in values, and apply for financing from any device, thus optimizing the sales process prior to a customer's visit to the dealership. In addition, distance retailing functions allow dealers to broaden their outreach beyond local constraints by advertising delivery services and employing virtual selling strategies, ultimately strengthening their market presence and expanding sales opportunities. By integrating these cutting-edge features, Autotrader B2B not only helps dealerships increase their sales but also significantly improves the overall car buying journey for customers, making it more convenient and user-friendly than ever before. As a result, the platform fosters a more efficient marketplace that benefits both dealers and buyers alike.

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Integrations Supported

AutoTempest
Dealer.com
Dealertrack DMS
VinSolutions Connect CRM
vAuto

Integrations Supported

AutoTempest
Dealer.com
Dealertrack DMS
VinSolutions Connect CRM
vAuto

API Availability

Has API

API Availability

Has API

Pricing Information

$1195 per rooftop
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

WebBuy

Date Founded

2015

Company Location

United States

Company Website

webbuy.com

Company Facts

Organization Name

Autotrader US

Date Founded

1998

Company Location

United States

Company Website

b2b.autotrader.com/solutions/

Categories and Features

Categories and Features

Auto Dealer

Accounting
Buy-Here-Pay-Here
Collections Management
Contact Database
Customer Database
Document Management
F&I Management
Financing Management
Form Printing
Inventory Management
Lease Management
New Car Dealer
New Car Lot
Online Inventory
Parts Management
Sales Management
Service Department
Used Car Lot
Website Integration

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