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What is WhatConverts?

WhatConverts offers a comprehensive platform for call tracking, lead capture, and reporting that empowers marketers to understand what drives conversions effectively. This platform allows users to capture various types of interactions, including phone calls, web chats, form submissions, and online sales. With a user base exceeding 10,000 businesses and marketing experts, WhatConverts is trusted for its ability to consolidate tracking, management, and reporting functions into one cohesive tool. Marketing professionals leverage this solution to efficiently oversee and evaluate their PPC, SEO, and social media campaigns. As a robust call tracking system, WhatConverts serves as a complete, standalone solution while also allowing for integration with other software to enhance its capabilities. The platform encompasses all essential features such as tracking calls, chats, forms, and eCommerce activities, ensuring users have access to real-time reporting and lead management in a single location. Furthermore, it provides an extensive collection of resources for monitoring website chat interactions, eCommerce sales, and custom online events, alongside integrated reporting that facilitates a thorough analysis of leads and overall lead management.

What is AvidTrak?

AvidTrak is the go-to call tracking solution for advertisers across Search, Display, and Print mediums, designed to address the offline conversion tracking challenges faced by clients. Leveraging our extensive knowledge in PPC and online advertising, we provide a call tracking system that is ideal for industry professionals. With AvidTrak's tracking numbers and software, users can trace phone calls back to various marketing channels, including search, social media, display, and print advertising. By utilizing your own numbers and minutes, our Enterprise Call Tracking feature allows you to significantly reduce call tracking expenses. Additionally, our Dynamic Phone Number Insertion feature enables you to pinpoint which PPC keywords are driving the most phone leads. The Conversion Path Report is another valuable tool that reveals the web pages that resonate most with your audience, leading to increased calls. Furthermore, our system allows you to record calls and access them from any device, ensuring you never miss important insights. Ultimately, AvidTrak equips advertisers with comprehensive tools to optimize their marketing efforts.

Media

Media

Integrations Supported

360 Search
AMP CMS
Acuity Scheduling
AgencyAnalytics
Axis LMS
Google Analytics
Google Business Profile
HubSpot CRM
Integrately
LiveChat
Olark
Oviond
Salesforce
Stackreaction
Unbounce
WordPress
Yomdel
Zenkit To Do
Zoho CRM
tawk.to

Integrations Supported

360 Search
AMP CMS
Acuity Scheduling
AgencyAnalytics
Axis LMS
Google Analytics
Google Business Profile
HubSpot CRM
Integrately
LiveChat
Olark
Oviond
Salesforce
Stackreaction
Unbounce
WordPress
Yomdel
Zenkit To Do
Zoho CRM
tawk.to

API Availability

Has API

API Availability

Has API

Pricing Information

$30.00/month
Free Trial Offered?
Free Version

Pricing Information

Free Trial with $20 credit, no credit card required..
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

WhatConverts

Date Founded

2015

Company Location

United States

Company Website

www.whatconverts.com

Company Facts

Organization Name

AvidTrak

Date Founded

2009

Company Location

United States

Company Website

avidtrak.com

Categories and Features

Call Tracking

CRM
Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

IVR

Call Center
Call Logging
Call Recording
Call Routing
Multiple Scripts
Phone Key Input
Survey Management
Text to Speech
Voice Customization
Voice Mail

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Categories and Features

Call Center

Blended Call Center
Call Logging
Call Recording
Call Scripting
Campaign Management
Database
Escalation Management
IVR / Voice Recognition
Inbound Call Center
Manual Dialer
Outbound Call Center
Predictive Dialer
Progressive Dialer
Queue Management
Real-time Chat
Reporting/Analytics

Call Recording

Archiving
Call Sharing
Distributed Call Recording
Event Triggered Recording
File Transfer
Instant Retrieval
On-Demand Recording
Recording Bookmarking
Scheduled Recording
Screen Activity Recording
Video Call Recording

Call Tracking

CRM
Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

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