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What is White Label DSP?

White Label DSP offers a robust advertising solution tailored for agencies, media-buying teams, and entrepreneurs, enabling them to brand and market the platform as their own. Clients benefit from a fully operational DSP that showcases their logo, color palette, and unique domain, all while accessing a handpicked range of global inventory through real-time bidding. Advertisers can sign up on this customized platform and select from an array of six ad formats, which include display, native, push, pop-under, video, and more, while the platform owner enjoys the autonomy to set their own profit margins, supported by a built-in profit calculator to project potential earnings. Notably, there are no charges related to queries per second (QPS), and an app marketplace enriches the platform with tools for tracking, analytics, email, and payment integration. The setup is expedited, usually completed within 24 hours, and the service is available for $500 monthly on a month-to-month basis without any upfront setup fees, along with a 14-day free trial for new customers. Developed and overseen by AdTech Europe, this platform guarantees its users a dependable service. Furthermore, the features offered empower businesses to enhance their advertising strategies and optimize their operational efficiency effectively. Overall, White Label DSP stands out as a versatile solution that meets the diverse needs of its users in the advertising landscape.

What is Equativ?

Equativ emerges as a leading independent entity in the advertising technology field, delivering a comprehensive suite of solutions designed for both advertisers and publishers. Founded in 2001 and headquartered in Paris, France, with a significant presence in New York, Equativ boasts an all-encompassing platform that includes an ad server, supply-side platform (SSP), and demand-side platform (DSP). This integrated approach enables clients to effectively manage and optimize their digital advertising activities across various channels and formats. In June 2024, a strategic partnership with Sharethrough was established, creating one of the largest independent advertising platforms in the world and greatly enhancing its market influence. Committed to core values of transparency, privacy, and sustainability, Equativ continually pushes the limits of innovation within the digital advertising industry. This dedication not only empowers clients to achieve remarkable outcomes but also ensures that consumer rights are upheld throughout the process. The transformation of Equativ is a testament to its ability to respond proactively to the evolving landscape of the advertising sector, ensuring relevance in a rapidly changing environment. Through its ongoing growth and development, the company aims to lead the charge in shaping the future of advertising technology.

Media

No images available

Media

Integrations Supported

Integrations Supported

Commanders Act
DV Publisher Suite
FuseCommander
Illuma
MINT
Madyourself
ParkAve
TrustCommander

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

AdTech Europe (3DMA Ltd)

Company Location

Bulgaria

Company Website

whitelabeldsp.com

Company Facts

Organization Name

Equativ

Date Founded

2001

Company Location

France

Company Website

www.equativ.com

Categories and Features

Categories and Features

Ad Networks

Not specified

Ad Server

Not specified

Display Advertising

Not specified

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