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What is Wingman?

Wingman empowers e-commerce websites to link shoppers with product specialists for personalized live consultations, enabling customers to swiftly make well-informed purchase choices. Instead of relying on static product descriptions or minimal text-based assistance, Wingman upgrades a retailer's current customer service offerings by providing proactive shopping support. The platform hosts a curated group of knowledgeable experts ready to address product questions, clarify specifications, suggest options, and help shoppers find the best fit for their requirements. Aimed at promoting interactivity, it seeks to increase conversion rates, open up upselling and cross-selling avenues, and reduce return rates by delivering customized, hands-on assistance prior to finalizing purchases. By overcoming the limitations of traditional text communication, Wingman incorporates one-way video calls, allowing experts to answer questions, explain features, or showcase products live while the customer's camera remains off by default. Furthermore, the co-browsing feature enables both experts and consumers to share their browsing sessions, collaborating to identify the perfect product that suits the shopper's tastes. This creative strategy not only enriches the overall shopping journey but also instills greater confidence in customers regarding their buying choices, ultimately leading to enhanced satisfaction and loyalty. Such an innovative system can significantly reshape the landscape of online shopping, making it more engaging and personalized than ever before.

What is RuleInside?

Online stores lose sales to questions nobody is around to answer. RuleInside fixes that with AI agents that pick up the phone, reply in website chat and respond on WhatsApp at any hour, in English, Italian or Spanish. It is built for WordPress shops running WooCommerce, FluentCart or SureCart. The agents read the shop's own data (current orders, inventory, prices and store policies), so customers get real answers about delivery status, availability and returns instead of generic replies. When someone needs a person, the call is passed over live, or the team receives the whole conversation. Anything that moves money stays with a human. The agents also work on revenue. A shopping assistant on the website guides visitors to the right product and through checkout. Separate agents ring back people who asked about something and never bought, remind shoppers who opted in to abandoned-cart messages, request a review once an order arrives and reach out to customers who stopped buying. Setup is handled for you. A single WordPress plugin links the store, then RuleInside's team writes each agent around your product catalog, policies and tone of voice, checks it against live orders before any customer talks to it, and keeps improving it through daily conversation reviews. A dashboard shows every conversation and outcome, and a report arrives each week. The managed service starts at €397 per month (one agent, 1,000 minutes or 2,000 chats, 30-day money-back guarantee) plus a €1,200 setup fee per agent. A self-serve option with API access begins at €99 per month. RuleInside LLC is led by founder Stefano Bertoli, with its legal base in the United States and offices in Italy and Spain.

Media

Media

Integrations Supported

Facebook
GitHub
Gmail
Google Sheets
Google Slides
HubSpot CRM
Instagram
Instagram Ads
Jira
Meta Ads
Microsoft Outlook
Notion
QuickBooks Online
Salesforce
Slack
Stripe
Telegram
WhatsApp

Integrations Supported

WooCommerce
WordPress

API Availability

API Availability

Has API

Pricing Information

$1 per month
Free Version

Pricing Information

€99/month
Self-serve is €99/month, billed monthly, with about 110 calls at €0.30 per minute and all 15 developer API routes. There is no setup fee; if the allowance runs out, the same plan is charged again. Managed plans start at €397/month. Managed Lite includes one agent and 1,000 minutes, or 2,000 chat conversations from the same allowance; annual billing is €3,970. Managed setup is €1,200 per agent. Extra managed usage is billed at plan-specific rates. Managed plans include a 30-day money-back guarantee.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Emergent

Date Founded

2024

Company Location

United States

Company Website

getwingman.com

Company Facts

Organization Name

RuleInside

Date Founded

2025

Company Location

United States

Company Website

ruleinside.com

Categories and Features

AI Agents

Not specified

AI Assistants

Not specified

Categories and Features

AI Agents

Not specified

AI Voice Agents

Not specified

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