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What is XMP?

XMP, developed by Mobvista, serves as the definitive tool for app marketers aiming to streamline their advertising across multiple channels. Featuring cross-channel media purchasing, comprehensive data analysis, and efficient bulk creative management, XMP simplifies campaign oversight on a worldwide scale, encompassing various media platforms and SDK ad networks. Additionally, the platform offers in-depth reporting and analytics, enabling marketers to monitor and assess performance across all channels effectively. This streamlined approach not only enhances efficiency but also empowers marketers to make informed decisions based on real-time data insights.

What is Viryze?

Viryze is a cutting-edge platform that harnesses the power of artificial intelligence to optimize TikTok promotions through TikTok's official Ads Manager, specifically using Spark Ads. By connecting your TikTok account, selecting a video for promotion, and establishing a budget, you allow our platform to craft and enhance your advertising campaign with the goal of attracting real followers instead of simply increasing views. The system smartly analyzes your content and tests it across 10–15 micro-audiences, automatically shifting funds to the most successful segments, ensuring that your video gains visibility on For You Pages and in search results. Key advantages include a swift setup that requires only about a minute, flexible pay-as-you-go pricing options, advanced targeting capabilities, audience testing with real-time budget adaptations, and a user-friendly dashboard that monitors views, profile visits, and forecasts for follower expansion. This service is especially advantageous for creators, musicians, and local businesses looking for a simple and cost-effective way to boost their TikTok follower numbers, all while utilizing the same professional tools that large brands depend on, without the complexities of Ads Manager. Additionally, Viryze allows users to concentrate on producing captivating content while we take care of the technical details of their marketing campaigns. Furthermore, the platform continually evolves to ensure that users are equipped with the latest features to maximize their promotional effectiveness.

Media

Media

Integrations Supported

TikTok
AppLovin
Facebook
Facebook Ads
Google Ads
Liftoff
Meta Ads
Mintegral
TikTok Ads
Unity
ironSource
pdfChip

Integrations Supported

TikTok

API Availability

Has API

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

$50

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Not specified

Company Facts

Organization Name

Mobvista

Date Founded

2013

Company Location

Singapore

Company Website

xmp.mobvista.com

Company Facts

Organization Name

Viryze

Date Founded

2025

Company Location

United States

Company Website

viryze.com

Categories and Features

Campaign Management

Channel Management

Creative Management

Collaboration

Media Buying

Not specified

Social Media Advertising

Ad Creation
Bulk Advertising
Campaign Management
Digital Asset Management
Reporting / Analytics

Categories and Features

Social Media Advertising

Campaign Management
Reporting / Analytics

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