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What is Zeta Marketing Platform?

Zeta Global functions as a cutting-edge marketing technology company that harnesses an extensive database of over 2.4 billion identities, using AI-powered insights to analyze consumer intentions, improve user experiences, and promote customer development and loyalty. The firm provides an all-encompassing set of tools for marketers that covers every stage, from acquiring customers to maintaining ongoing interactions. By pinpointing specific target audiences and creating customized experiences across various channels, Zeta facilitates real-time personalization on a large scale, which results in outstanding outcomes. The Zeta Marketing Platform offers an immediate snapshot of both potential and current customers, utilizing AI to deliver profound and comprehensive personalization across multiple platforms. Over the past decade, Zeta's unique combination of capabilities has aided in the growth of brands while continually evolving to address the changing demands of the market. This dedication to innovation and efficiency not only distinguishes Zeta in a competitive environment but also positions it as a leader in the marketing technology field. In addition, Zeta's agile approach allows it to adapt swiftly to new trends and customer needs, ensuring sustained success for its clients.

What is Agillic?

Agillic provides brands with the tools needed for relevant, personalized, and automated communication, enhancing the overall customer experience. The platform enables users to implement tailored communication strategies across various channels, such as SMS, email, push notifications, paid media, and app push, all from a single interface. At the core of Agillic lies its distinctive customer-centric data structure, which facilitates the application of personalization rules and data models. This allows content to be dynamically activated and customized according to each customer's profile. With a user-friendly design featuring drag-and-drop capabilities, Agillic simplifies the process of creating impactful, data-driven communications that deliver value to both customers and brands alike. Ultimately, Agillic transforms the way brands interact with their audience, fostering deeper connections through personalized engagement.

Media

Media

Integrations Supported

Campaign Genius
FoodStorm
MINT
Pushly
Taxi for Email
Tessitura
Zeta CDP+

Integrations Supported

Axis LMS
Playable
Raptor Services
Scratcher

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Zeta Global

Date Founded

2007

Company Location

United States

Company Website

zetaglobal.com

Company Facts

Organization Name

Agillic

Date Founded

1999

Company Location

Denmark

Company Website

agillic.com

Categories and Features

Advertising Agency

Campaign Management
Collaboration

Display Advertising

Not specified

Email Marketing

Not specified

Marketing Analytics

Not specified

Marketing Automation

Not specified

Categories and Features

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Sales Intelligence
Segmentation
Website Visitor Tracking

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