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What is Zoho Marketing Automation?

Zoho Marketing Automation helps businesses manage and automate their entire marketing journeys from lead generation to revenue. It unifies data, supports multichannel engagement across email, SMS, WhatsApp, social media, and webpages, and simplifies campaign creation with a drag-and-drop builder. With website analytics, lead scoring, attribution insights, and a built in marketing planner, teams can optimize performance. Ecommerce brands can also automate follow-ups, recover abandoned carts, and boost sales with AI-driven product recommendations.

What is CANDDi?

CANDDi stands out as the premier tool for tracking website visitors, revealing not only the companies that browse your site but also identifying individual visitors. With our service, you receive real-time notifications when a significant individual accesses your website, along with insights into the specific pages they viewed, enabling you to tailor your approach to their specific preferences. This capability allows you to engage directly with key decision-makers, increasing the chances of making a successful pitch. Additionally, CANDDi's platform adheres to all data protection regulations, ensuring that personal data is only shared when collected through our array of GDPR-compliant methods, providing you with peace of mind. By prioritizing compliance and user privacy, we ensure that your marketing efforts are both effective and responsible.

Media

Media

Integrations Supported

Salesforce
Sugar Sell
Zoho CRM
Eventbrite
GoTo Webinar
Google Contacts
LinkedIn
Peaka
Wistia
Zoho Forms
Zoho Recruit

Integrations Supported

Salesforce
Sugar Sell
Zoho CRM
Calltracks
HubSpot CRM
Instapage
Pagewiz
Pipedrive
SugarCRM
SuiteCRM
Volusion
WordPress

API Availability

API Availability

Pricing Information

$19 per month
Zoho Marketing Automation follows three pricing plans. Standard Plan is priced at 19 USD, Premium Plan is priced at 29 USD, and Enterprise Plan is priced at 59 USD for 1000 contacts per month.

If billed annually, Standard Plan starts at 14 USD, Premium Plan at 22 USD, and Enterprise Plan at 44 USD for 1000 contacts per month.
Free Trial Offered?

Pricing Information

£149/month

Supported Platforms

SaaS

Supported Platforms

SaaS
Windows
Mac
Linux

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Zoho

Date Founded

1996

Company Location

India

Company Website

www.zoho.com/marketingautomation/

Company Facts

Organization Name

Campaign and Digital Intelligence

Date Founded

2009

Company Location

United Kingdom

Company Website

www.canddi.com

Categories and Features

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Surveys & Feedback
Templates

eCommerce Marketing

Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
SMS Marketing
Segmentation
Social Marketing
Triggered Emails
Website Visitor Tracking

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Import/Export
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Source Tracking

Marketing

Not specified

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Segmentation
Social Marketing
Website Visitor Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Goal Setting / Tracking
Marketing Calendar
Spend Management

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Website Personalization

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Lead Capture

Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Scoring

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Visitor Identification

Lead Nurturing

Lead Capture
Lead Notifications
Lead Scoring
Lead Segmentation
Pipeline Management

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Lead Scoring
Sales Intelligence
Segmentation
Website Visitor Tracking

Web Analytics

Conversion Tracking
Keyword Tracking
Pageview Tracking
User Interaction Tracking

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