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What is engage:BDR?

Engage:BDR is recognized as a leading provider of video and display advertising solutions across multiple devices. By pioneering performance-driven strategies for Display marketers, we were among the first online media firms to forge direct partnerships with publishers, using our early achievements to develop a robust omni-channel technology infrastructure that serves both advertisers and publishers effectively. Our skilled team and wide-ranging influence have earned us the title of the top entity in the Display advertising sector according to comScore, boasting an impressive 97% market penetration in the United States and making significant strides into the Top 20 Video companies. Engage also features a high-quality mobile advertising marketplace designed for desks, agencies, and brands, offering distinctive and transparent inventory that meets the needs of programmatic buyers, publishers, and advertisers. We utilize our cutting-edge programmatic purchasing platform, First-Impression, to facilitate data-informed media acquisitions across a wide spectrum of display, video, native, and audio inventory, ensuring superior outcomes for our clientele. Our relentless focus on innovation and transparency not only enhances our capabilities but also reinforces our status as a frontrunner in the ever-evolving digital advertising arena, making us an invaluable partner for those looking to navigate this dynamic landscape.

What is Google Ad Exchange (AdX)?

Google AdX, formerly recognized as DoubleClick Ad Exchange, serves as a platform designed for programmatic advertising, enabling publishers to sell ad inventory in real-time to a variety of advertisers and ad networks. This platform functions on a real-time bidding (RTB) model, where the cost of each ad impression is established through a competitive auction process, giving advertisers the opportunity to compete for visibility on publisher websites. As one of the largest and most prominent ad exchanges in the world, Google AdX offers several key benefits for publishers, including: A wide range of advertisers: By partnering with diverse advertisers, from renowned brands to advertising agencies and networks, AdX allows publishers to access a far greater demand for their inventory than they could achieve on their own. Enhanced revenue potential: The RTB system utilized by AdX ensures that publishers receive optimal rates for their advertising space, thereby maximizing their earning potential. Additionally, this competitive auction atmosphere frequently results in improved profitability for publishers over the long term. Furthermore, the platform's extensive reach and advanced targeting capabilities help publishers connect with a more relevant audience, ultimately driving even greater success in their advertising efforts.

Media

Media

Integrations Supported

Integrations Supported

AgencyPlatform
Blockthrough
Fleece AI
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
KNOREX XPO
ONEcount

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub

Company Facts

Organization Name

engage:BDR

Date Founded

2009

Company Location

United States

Company Website

engagebdr.com

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

google.com

Categories and Features

Ad Networks

Not specified

Media Buying

Not specified

Categories and Features

Ad Networks

Not specified

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